Response from LEGO SHOP
July 20, 2016
Jordan - Consumer Services Specialist, Consumer Services
One of the greatest joys in life is seeing the joy of a child and I am glad that you had this connection with your granddaughter. It is amazing to see how attached to the DUPLO animals young children are but then I too am excited to see what new animals our designers create each year.
I am sorry to hear that the winch and string created a concern for your family though. At the end of the day it is ones personal responsibility to make sure they are making logical decisions for their loved ones and I fully support your decision to remove this element. It is important to know that we also value the safety of our littlest builders so this element and every other DUPLO element is put through the toughest quality standards available. We work really hard to make sure children can play safely and enjoy our products – indeed, it’s the most important thing for us. That’s why all LEGO toys are tested by independent laboratories and meet or exceed all toy safety laws in the 140 countries where they are sold.
I hope that this helps strengthen your understanding of what the LEGO Group is doing to ensure your grandchild's safety.