What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the build-up to the festive season.

When does LEGO® Black Friday start?

Black Friday starts on 28th November 2025. “Black Friday Weekend” runs until 1st December 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday toy deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

10+
303
5.0
Sulley, Mike and Boo Figures
24,99 €
New
18+
587
4.9
Eevee
59,99 €
New
10+
542
4.9
Mike, Dustin, Lucas and Will Figures
39,99 €
Exclusives
18+
1234
4.8
Floating Sea Otters
109,99 €
New
12+
678
4.5
Batman™ Logo
79,99 €
New
18+
686
5.0
Sunflower Bouquet
59,99 €
New
18+
1503
4.4
Jaws
149,99 €
Exclusives
18+
1755
4.2
Orange Cat
99,99 €
New
18+
10001
4.1
Eiffel tower
629,99 €
Exclusives
18+
2593
4.2
Stranger Things: The Creel House
279,99 €
New
18+
1297
4.5
Iron Man Mark 3 Collectors' Edition
129,99 €
New
18+
1125
4.8
Gremlins™: Gizmo
99,99 €
18+
1892
4.7
Japanese Cherry Blossom Landscape
119,99 €
New
18+
421
4.8
Game Boy™
59,99 €
18+
2083
4.7
Concorde
199,99 €
New
12+
747
5.0
Spring Wreath
49,99 €
New
10+
584
4.9
Eleven, Max, Demogorgon and Holly Figures
39,99 €
New
16+
7541
4.4
Millennium Falcon™
849,99 €
Exclusives
18+
4154
3.8
Tropical Aquarium
449,99 €
3x PointsExclusives
9+
628
5.0
Kevin & Dug
59,99 €
New

10+
1180
4.8
Nike Dunk x LEGO® Set
99,99 €
Exclusives
10+
275
4.7
Ferrari SF-24 F1® Race Car
26,99 €
9+
373
4.7
Petite Sunny Bouquet
29,99 €
7+
184
4.9
Yellow Travel Suitcase
14,99 €
8+
383
4.8
Retro Telephone
29,99 €
9+
1005
4.9
Comic Book and Game Store
89,99 €
Exclusives
5+
196
4.7
Donut Truck
19,99 €
7+
543
4.8
Blathers's Museum Collection
79,99 €
8+
394
4.6
Peter Parker’s Apartment
49,99 €
6+
268
4.8
Lucky & Penny 101 Dalmatians Puppies
24,99 €
7+
258
1.3
327th Star Corps Clone Troopers™ Battle Pack
39,99 €
8+
390
4.9
Hogwarts™ Castle: Herbology Class
49,99 €
9+
780
4.9
Wild Animals: Majestic Rhino with Birds
59,99 €
6+
86
4.6
F1® Driver with McLaren Race Car
12,99 €
9+
566
4.8
Heihei
39,99 €
9+
943
4.7
Ford Bronco® SUV
59,99 €
9+
813
1.2
Republic Juggernaut
149,99 €
9+
1371
4.4
Medieval Horse Knight Castle
119,99 €
10+
607
4.5
Lamborghini Revuelto & Huracán STO
49,99 €
14+
3244
4.5
NINJAGO® City Workshops
249,99 €
Exclusives

4+
1
5.0
White Baseplate
8,99 €
6+
2.0
Spider-Man Key Chain
5,99 €
4+
1
2.5
Blue Baseplate
8,99 €
6+
4.0
Dumbo Key Chain
5,99 €
New
6+
2.8
LEGO® Shark Suit Guy Key Chain
5,99 €
6+
Daisy Duck Keyring
5,99 €
4+
1
3.3
Green Baseplate
8,99 €
4+
1
3.4
Gray Baseplate
14,99 €
6+
4.0
Grogu™ Keyring
5,99 €
6+
4.0
Darth Vader™ Keyring
5,99 €
6+
Darth Vader™ Holiday Sweater Key Light
15,99 €
6+
3.7
R2-D2™ Key Chain
5,99 €
6+
Lightsaber Gel Pen – Red
3,99 €
6+
Groot Key Chain
5,99 €
6+
5.0
Ghost-Spider Key Chain
5,99 €
6+
5.0
Red, Blue and Yellow Wall Hanger Set
14,99 €
6+
Mushroom Girl Key Chain
5,99 €
6+
Stormtrooper™ Notebook
9,99 €5,99 €- 40%
Price valid from 24 December and while supply lasts
Clearance
6+
3.0
Yoda™ Notebook
9,99 €6,99 €- 30%
Price valid from 31 December and while supply lasts
Clearance
4+
5.0
Display Case 8 – Black
21,99 €

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Why shop with us?

From the widest assortment and sets you won’t find anywhere else to seasonal items for Christmas and special occasions, there’s always something new to discover with every visit.

Shop now