What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the build-up to the festive season.

When does LEGO® Black Friday start?

Black Friday starts on 28th November 2025. “Black Friday Weekend” runs until 1st December 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday toy deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

18+
6167
4.8
THE LORD OF THE RINGS: RIVENDELL™
499,99 €
Exclusives
18+
2316
4.7
Vincent van Gogh - The Starry Night
169,99 €
Exclusives
18+
2083
4.7
Concorde
199,99 €
New
18+
3266
4.8
Tudor Corner
229,99 €
Exclusives
18+
1892
4.7
Japanese Cherry Blossom Landscape
119,99 €
18+
750
4.5
Love Birds
49,99 €
18+
2050
4.2
Pikachu and Poké Ball
199,99 €
New
18+
2862
4.6
Captain Jack Sparrow's Pirate Ship
349,99 €
Exclusives
12+
1516
4.3
Maersk Dual-Fuel Container Vessel
149,99 €
New
18+
5201
4.7
Avengers Tower
499,99 €
Exclusives
18+
1872
4.4
Back to the Future Time Machine
199,99 €
Exclusives
18+
784
4.6
How to Train Your Dragon: Toothless
69,99 €
Exclusives
10+
567
5.0
Teenage Mutant Ninja Turtles Figures
39,99 €
New
18+
587
4.7
Eevee
59,99 €
New
10+
268
4.9
APXGP Team Race Car from F1® The Movie
27,99 €
18+
2593
4.2
Stranger Things: The Creel House
279,99 €
Exclusives
12+
2842
4.8
FIFA World Cup™ Official Trophy
179,99 €
New
18+
3456
3.9
Shopping Street
249,99 €
Exclusives
12+
1213
4.8
Nike Air Max 95 x LEGO® Set
99,99 €
New
18+
1503
4.4
Jaws
149,99 €
Exclusives

9+
253
4.9
Rocking Plants
19,99 €
New
9+
220
4.2
Batman v Superman™ Batmobile™
29,99 €
New
10+
500
5.0
Lionel Messi – Football Highlights
29,99 €
New
12+
854
5.0
Cristiano Ronaldo – Football Legend
79,99 €
New
10+
490
5.0
Kylian Mbappé – Football Highlights
29,99 €
New
10+
490
5.0
Cristiano Ronaldo – Football Highlights
29,99 €
New
10+
303
5.0
Sulley, Mike and Boo Figures
24,99 €
New
7+
184
4.9
Yellow Travel Suitcase
14,99 €
12+
958
5.0
Lionel Messi – Football Legend
79,99 €
New
7+
166
4.8
Cute Hamster with a Flower
9,99 €
10+
567
5.0
Teenage Mutant Ninja Turtles Figures
39,99 €
New
4+
107
4.7
Jay's Dragon Mech Fight
19,99 €
New
10+
201
4.6
F1 ACADEMY™ LEGO® Race Car
27,99 €
New
9+
357
4.7
Time Machine from Back to the Future
27,99 €
7+
124
4.8
Turtle with a Water Lily Flower
9,99 €
9+
701
4.5
Anzellan Starship
74,99 €
New
7+
297
3.6
AT-RT™ Attack
44,99 €
New
8+
345
4.9
Love Letters
19,99 €
4+
216
4.9
Elsa's Ice Castle & Snow Ride Adventure
49,99 €
10+
292
The Fast and The Furious Toyota Supra MK4
27,99 €
New

6+
5.0
Jedi Vader Key Light
15,99 €
New
6+
4.4
LEGO® Gold Brick Keyring
5,99 €
6+
5.0
The Mandalorian™ Key Chain
5,99 €
New
6+
5.0
Ghost-Spider Key Chain
5,99 €
6+
Daisy Duck Keyring
5,99 €
4+
1
5.0
White Baseplate
8,99 €
6+
5.0
Sonic the Hedgehog™ Keyring
5,99 €
6+
2.0
Spider-Man Key Chain
5,99 €
6+
4.0
Darth Vader™ Keyring
5,99 €
6+
3.3
C-3PO™ Key Chain
5,99 €
6+
3.5
Batman™ Keyring
5,99 €
4+
1
2.9
Green Baseplate
8,99 €
6+
Boba Fett™ Notebook
9,99 €5,99 €- 40%
Price valid from 01 April and while supply lasts
Clearance
6+
Ahsoka Tano™ Key Light
15,99 €
New
6+
5.0
Emperor Palpatine™ Key Chain
5,99 €
6+
Ahsoka Tano™ Bag Tag
9,99 €
New
4+
1
2.5
Blue Baseplate
8,99 €
Retiring soon
6+
5.0
Hot Dog Guy Key Light
15,99 €
6+
5.0
Luke Skywalker™ Pilot Key Chain
5,99 €
5+
2.7
Magnet Set – Blue
7,99 €

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Why shop with us?

From the widest assortment and sets you won’t find anywhere else to seasonal items for Christmas and special occasions, there’s always something new to discover with every visit.

Shop now