Unlocking History Brick by Brick: The LEGO Group Unveils the Highly Anticipated the LEGO Icons Natural History Museum Set

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Image of the new LEGO Icons Natural History Museum Set

Billund - October 30th, 2023: Today, the LEGO Group announces the arrival of its largest modular set by piece count and one of the most requested building themes by fans – the LEGO® Icons Natural History Museum Set.

The LEGO Icons Natural History Museum Set is the perfect addition to the LEGO Modular Buildings Collection, and features fresh architecture, new building techniques and countless fun stories. The two-story model includes dual atriums, a removable roof and middle floor, and is packed with brick-built exhibits and details.

To the right of the entrance, visitors are welcomed by a giant brick-built Brachiosaurus skeleton. This dinosaur is so large, its neck rises above the first floor and stretches into the second. It’s flanked by several smaller exhibits including a sabretooth skull, a fossil, and yes, even dinosaur eggs. Up on the landing, the museum’s geology section showcases a colourful array of quartz, geodes, stalagmites and spotlighting a cutaway of the earth and its molten core.

Heading up to the second floor, witness a large map of the planet showing the projected orbit of a new rocket, a detailed orrery of the solar system, and a diorama of a future space base. Up on the roof, the museum’s curator recounts their experiences and travels in their detailed office writing memoirs.

Get ready to go on a journey from the past to the future and celebrate key moments in world history with the LEGO Icons Natural History Museum Set.

Product information:

  • Age: 18+
  • Price : $299.99/ £259.99 / €299.99
  • Pieces : 4,014
  • Product No. : 10326
  • Dimensions: H: 31 CM/12 IN, L: 38 CM/14.5 IN, D: 25 CM/9.5 IN
  • Available: Pre-order 30th October. On-sale from 1st December
  • Link: www.lego.com/museum

The LEGO Icons Natural History Museum Set is available for pre-order on 30th October 2023 and available for purchase on 1st of December 2023 via LEGO stores and www.lego.com/museum priced at $299.99/€299.99/£259.99.

Image of the new set from the top

Notes To Editors

About the LEGO Group
The LEGO Group’s mission is to inspire and develop the builders of tomorrow through the power of play. The LEGO System in Play, with its foundation in LEGO bricks, allows children and fans to build and rebuild anything they can imagine.

The LEGO Group was founded in Billund, Denmark in 1932 by Ole Kirk Kristiansen, its name derived from the two Danish words LEg GOdt, which mean “Play Well”. Today, the LEGO Group remains a family-owned company headquartered in Billund. However, its products are now sold in more than 130 countries worldwide.

For more news from the LEGO Group, information about our financial performance and responsibility engagement, please visit www.LEGO.com/aboutus.