What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the build-up to the festive season.

When does LEGO® Black Friday start?

Black Friday starts on 28th November 2025. “Black Friday Weekend” runs until 1st December 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday toy deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

18+
2862
4.6
Captain Jack Sparrow's Pirate Ship
$499.90
Exclusives
18+
421
4.8
Game Boy™
$89.90
18+
1343
4.7
Minifigure Vending Machine
$249.90
Exclusives
18+
9090
4.7
LEGO® Titanic
$1049.90
Exclusives
18+
2953
4.8
Arkham Asylum™
$449.90
Exclusives
18+
1643
4.7
Mercedes-AMG F1 W14 E Performance
$339.90
18+
4014
4.7
Natural History Museum
$459.90
Exclusives
18+
2891
4.6
Mercedes-Benz G 500 PROFESSIONAL Line
$349.90
10+
1579
4.7
The Dark Falcon
$279.90
18+
3943
4.4
Jabba's Sail Barge™
$719.90
Exclusives
10+
2330
4.6
Megapolis City 5th Anniversary
$279.90
18+
3745
4.7
Dungeons & Dragons: Red Dragon's Tale
$499.90
Exclusives
18+
811
4.8
WALL-E and EVE
$109.90
18+
1327
4.9
Glinda & Elphaba Bookends
$189.90
18+
1369
4.7
Dune Atreides Royal Ornithopter
$259.90
7+
278
4.1
Mario Kart™ – Interactive LEGO® Mario™ & Standard Kart
$74.90
9+
3171
3.8
Family Christmas Tree
$449.90
Exclusives
9+
1082
4.6
AT-TE™ Walker
$229.90
9+
1371
4.4
Medieval Horse Knight Castle
$189.90
9+
357
4.8
Time Machine from Back to the Future
$39.90

9+
566
4.7
Heihei
$59.90
10+
1376
4.5
The Going Merry Pirate Ship
$199.90
7+
1517
4.3
Explorers' Arctic Polar Express Train
$299.90
9+
813
1.2
Republic Juggernaut
$229.90
14+
3244
4.5
NINJAGO® City Workshops
$379.90
Exclusives
9+
784
4.8
Angel
$99.90
10+
808
4.3
Spider-Man vs. Oscorp
$199.90
9+
976
1.8
Battle of Felucia Separatist MTT™
$229.90
10+
1135
4.4
Lamborghini Revuelto Super Sports Car
$274.90
8+
984
4.7
Spinosaurus & Quetzalcoatlus Air Mission
$229.90
9+
300
4.6
2 Fast 2 Furious Honda S2000
$43.90
10+
275
4.7
Ferrari SF-24 F1® Race Car
$43.90
8+
1941
4.3
The City Tower
$299.90
Exclusives
9+
217
4.9
Happy Plants
$29.90
8+
390
4.9
Hogwarts™ Castle: Herbology Class
$79.90
6+
86
4.6
F1® Driver with McLaren Race Car
$21.90
9+
373
4.7
Petite Sunny Bouquet
$45.90
10+
832
4.4
Book Nook: Hogwarts™ Express
$149.90
10+
1084
4.5
Klombo
$159.90
9+
518
4.5
Chomping Monster Book of Monsters
$89.90

6+
Baby Ankylosaurus Key Chain
$11.00
4+
8-Stud Brick Drawer – White
$94.90
4+
1
2.5
Blue Baseplate
$14.90
6+
4.0
Dumbo Key Chain
$11.00
6+
Medium Lavender 2x4 Stud Key Chain
$11.00
4+
1
5.0
White Baseplate
$14.90
6+
4.4
LEGO® Gold Brick Keyring
$11.00
4+
1
3.4
Gray Baseplate
$24.90
6+
The Mandalorian™ Key Chain
$11.00
Coming Soon
New
4+
1
2.9
Green Baseplate
$14.90
6+
Dragonian Warrior Axe
$17.10
6+
3.7
R2-D2™ Key Chain
$11.00
6+
Pen Pal Gel Pen with Minifigure – Black
$9.90
6+
2.0
Spider-Man Key Chain
$11.00
6+
Groot Key Chain
$11.00
6+
4.4
Stormtrooper™ Keyring
$11.00
4+
8-Stud Brick Drawer – Yellow
$94.90
6+
4.5
Ninja Double Katanas
$37.90
6+
3.5
Batman™ Keyring
$11.00
6+
5.0
LEGO® Blue 2x4 Stud Keyring
$10.40$5.20- 50%

Get more with membership

Members earn loyalty points on every purchase and unlock special offers, gift with purchases and more.

Become a member

Why shop with us?

From the widest assortment and sets you won’t find anywhere else to seasonal items for Christmas and special occasions, there’s always something new to discover with every visit.

Shop now