What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the build-up to the festive season.

When does LEGO® Black Friday start?

Black Friday starts on 28th November 2025. “Black Friday Weekend” runs until 1st December 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday toy deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

18+
1343
4.7
Minifigure Vending Machine
$249.90
2x PointsExclusives
18+
5471
4.3
The Lord of the Rings: Barad-dûr™
$649.90
2x PointsExclusives
18+
1643
4.7
Mercedes-AMG F1 W14 E Performance
$339.90
2x Points
18+
2651
4.7
PAC-MAN Arcade
$389.90
2x PointsExclusives
18+
2862
4.6
Captain Jack Sparrow's Pirate Ship
$499.90
2x PointsExclusives
18+
4014
4.7
Natural History Museum
$459.90
2x PointsExclusives
18+
5374
4.5
Venator-Class Republic Attack Cruiser™
$899.90
2x PointsExclusives
18+
2891
4.6
Mercedes-Benz G 500 PROFESSIONAL Line
$349.90
2x Points
10+
1579
4.7
The Dark Falcon
$279.90
2x Points
18+
1327
4.9
Glinda & Elphaba Bookends
$189.90
2x Points
18+
421
4.8
Game Boy™
$89.90
2x Points
18+
9090
4.7
LEGO® Titanic
$1049.90
2x PointsExclusives
18+
811
4.8
WALL-E and EVE
$109.90
2x Points
9+
357
4.8
Time Machine from Back to the Future
$39.90
2x PointsNew
18+
3943
4.4
Jabba's Sail Barge™
$719.90
2x PointsExclusives
9+
1371
4.6
Medieval Horse Knight Castle
$189.90
2x Points
18+
1369
4.8
Dune Atreides Royal Ornithopter
$259.90
2x Points
18+
3745
4.7
Dungeons & Dragons: Red Dragon's Tale
$499.90
2x PointsExclusives
9+
3171
3.8
Family Christmas Tree
$449.90
2x PointsExclusives
10+
2330
4.6
Megapolis City 5th Anniversary
$279.90
2x Points

10+
1376
4.5
The Going Merry Pirate Ship
$199.90
2x Points
7+
1517
4.3
Explorers' Arctic Polar Express Train
$299.90
2x Points
14+
3244
4.5
NINJAGO® City Workshops
$379.90
2x PointsExclusives
9+
813
1.2
Republic Juggernaut
$229.90
2x Points
10+
808
4.3
Spider-Man vs. Oscorp
$199.90
2x Points
9+
217
4.9
Happy Plants
$29.90
2x Points
9+
1371
4.6
Medieval Horse Knight Castle
$189.90
2x Points
9+
300
4.6
2 Fast 2 Furious Honda S2000
$43.90
2x Points
9+
373
4.8
Petite Sunny Bouquet
$45.90
2x Points
8+
984
4.7
Spinosaurus & Quetzalcoatlus Air Mission
$229.90
2x Points
10+
275
4.7
Ferrari SF-24 F1® Race Car
$43.90
2x Points
8+
476
4.9
Glinda's Wedding Day
$59.90
2x Points
9+
784
4.8
Angel
$99.90
2x Points
10+
607
4.5
Lamborghini Revuelto & Huracán STO
$79.90
2x Points
10+
1180
4.8
Nike Dunk x LEGO® Set
$149.90
2x PointsExclusives
9+
973
4.8
Volvo L120 Electric Wheel Loader
$159.90
2x Points
10+
832
4.3
Book Nook: Hogwarts™ Express
$149.90
2x Points
7+
258
1.3
327th Star Corps Clone Troopers™ Battle Pack
$59.90
2x Points
10+
2135
4.8
Hogwarts™ Castle: The Main Tower
$369.90
2x Points
10+
665
4.8
The Creeper™
$59.90
2x Points

6+
2.0
Spider-Man Key Chain
$11.00
2x Points
6+
4.0
Dumbo Key Chain
$11.00
2x PointsNew
6+
2.8
LEGO® Shark Suit Guy Key Chain
$11.00
2x Points
4+
1
3.3
Green Baseplate
$14.90
2x Points
6+
3.5
Batman™ Keyring
$11.00
2x Points
6+
4.0
Ninja Double Katanas
$37.90
2x Points
4+
1
2.5
Blue Baseplate
$14.90
2x Points
4+
1
3.4
Gray Baseplate
$24.90
2x Points
6+
2.7
Silver Minifigure Key Chain
$11.00
2x Points
6+
3.0
Simba Key Chain
$11.00
2x PointsNew
6+
4.4
LEGO® Gold Brick Keyring
$11.00
2x Points
6+
Groot Key Chain
$11.00
2x Points
6+
3.0
R2-D2™ Key Chain
$11.00
2x Points
6+
5.0
Marker Pens – 10 Pack
$37.90
2x Points
6+
5.0
LEGO® Hot Dog Guy Keyring
$11.00
2x Points
6+
LEGO® Iconic Keychain Light - Butterfly
$20.90
2x Points
6+
Mushroom Girl Key Chain
$11.00
2x Points
6+
8-Stud Brick Drawer – White
$94.90
2x Points
6+
4.0
Grogu™ Keyring
$11.00
2x Points
6+
Santa Keyring
$11.00
2x Points

Get more with membership

Members earn loyalty points on every purchase and unlock special offers, gift with purchases and more.

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Why shop with us?

From the widest assortment and sets you won’t find anywhere else to seasonal items for Christmas and special occasions, there’s always something new to discover with every visit.

Shop now