What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the build-up to the festive season.

When does LEGO® Black Friday start?

Black Friday starts on 28th November 2025. “Black Friday Weekend” runs until 1st December 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday toy deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

18+
2862
4.6
Captain Jack Sparrow's Pirate Ship
£299.99
Exclusives
9+
300
4.6
2 Fast 2 Furious Honda S2000
£22.99
18+
1125
4.8
Gremlins™: Gizmo
£89.99
18+
3456
3.8
Shopping Street
£229.99
New
8+
345
5.0
Love Letters
£17.99
New
18+
3145
4.9
Dinosaur Fossils: Tyrannosaurus rex
£219.99
Exclusives
18+
474
4.3
Peace Lily
£54.99
New
18+
879
4.9
Flower Wall
£79.99
New
18+
2083
4.7
Concorde
£169.99
Exclusives
18+
576
4.5
Tulip Bouquet
£54.99
New
18+
1363
4.8
Tranquil Garden
£94.99
18+
789
4.9
Bouquet of Pink Roses
£54.99
10+
584
4.9
Eleven, Max, Demogorgon and Holly Figures
£34.99
New
18+
4154
3.8
Tropical Aquarium
£399.99
Exclusives
18+
2405
4.7
The Burrow – Collectors' Edition
£219.99
Exclusives
18+
2102
4.8
Golden Retriever Puppy
£129.99
New
18+
3792
4.8
The Botanical Garden
£289.99
Exclusives
18+
2316
4.7
Vincent van Gogh - The Starry Night
£149.99
Exclusives
18+
5201
4.7
Avengers Tower
£429.99
Exclusives
18+
1503
4.4
Jaws
£129.99
Exclusives

8+
394
4.6
Peter Parker’s Apartment
£44.99
10+
275
4.7
Ferrari SF-24 F1® Race Car
£22.99
6+
268
4.8
Lucky & Penny 101 Dalmatians Puppies
£19.99
9+
373
4.8
Petite Sunny Bouquet
£24.99
9+
217
4.9
Happy Plants
£17.99
8+
383
4.8
Retro Telephone
£24.99
10+
607
4.5
Lamborghini Revuelto & Huracán STO
£44.99
5+
196
4.8
Donut Truck
£17.99
9+
518
4.5
Chomping Monster Book of Monsters
£54.99
14+
3244
4.5
NINJAGO® City Workshops
£219.99
Exclusives
9+
780
4.9
Wild Animals: Majestic Rhino with Birds
£54.99
9+
1005
4.9
Comic Book and Game Store
£79.99
Exclusives
9+
685
4.9
Beautiful Horse
£44.99
7+
184
4.9
Yellow Travel Suitcase
£12.99
7+
258
1.3
327th Star Corps Clone Troopers™ Battle Pack
£34.99
10+
665
4.8
The Creeper™
£34.99
9+
784
4.8
Angel
£59.99
9+
651
4.4
Hogwarts™ Castle: Flying Lessons
£69.99
9+
566
4.8
Heihei
£34.99
4+
206
4.8
Toy Story Celebration Train & RC Car
£34.99

6+
Santa Keyring
£4.99
6+
2.0
Spider-Man Key Chain
£4.99
5+
4.0
Christmas Ceramic Mug – Minifigures
£10.99£7.69- 30%
4+
Snowman Storage Head – Large
£24.99
7+
2.3
Mystery Minifigure Mini Puzzle – Christmas Edition 2
£7.99
5+
3.0
Christmas Ceramic Mug – Santa
£10.99£7.69- 30%
4+
3.0
Adults Christmas Sweatshirt - Dark Blue
£42.99£30.09- 30%
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4+
Stormtrooper™ Holiday Plush
£32.99
7+
2.3
Countdown to Christmas Puzzles: 12 Days of Minifigure Advent Puzzles
£21.99
4+
Snowman Storage Head – Small
£17.99
4+
4.0
Chewbacca™ Holiday Plush
£32.99
4+
Adults Christmas Sweatshirt - Red
£34.99£24.49- 30%
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4+
Kids Christmas Pajamas – Off-White
£29.99£20.99- 30%
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4+
Adults Christmas Pajamas – Off-White
£42.99£30.09- 30%
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6+
3.0
R2-D2™ Key Chain
£4.99
6+
3.9
LEGO® Gold Minifigure Key Chain
£4.99
4+
1
2.5
Blue Baseplate
£7.99
6+
4.0
Dumbo Key Chain
£4.99
New
6+
5.0
Minnie Key Chain
£4.99
6+
2.7
Silver Minifigure Key Chain
£4.99

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Why shop with us?

From the widest assortment and sets you won’t find anywhere else to seasonal items for Christmas and special occasions, there’s always something new to discover with every visit.

Shop now