What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the build-up to the festive season.

When does LEGO® Black Friday start?

Black Friday starts on 28th November 2025. “Black Friday Weekend” runs until 1st December 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday toy deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

18+
1892
4.7
Japanese Cherry Blossom Landscape
119,99 €
New
18+
421
4.8
Game Boy™
59,99 €
18+
2593
4.2
Stranger Things: The Creel House
279,99 €
New
10+
303
5.0
Sulley, Mike and Boo Figures
24,99 €
New
18+
1234
4.8
Floating Sea Otters
109,99 €
New
18+
3179
4.6
Claude Monet – Bridge over a Pond of Water Lilies
199,99 €
New
18+
2083
4.7
Concorde
199,99 €
New
18+
3456
3.9
Shopping Street
249,99 €
New
18+
1297
4.5
Iron Man Mark 3 Collectors' Edition
129,99 €
New
16+
7541
4.4
Millennium Falcon™
849,99 €
Exclusives
18+
6167
4.8
THE LORD OF THE RINGS: RIVENDELL™
499,99 €
Exclusives
18+
1755
4.3
Orange Cat
99,99 €
New
12+
678
4.6
Batman™ Logo
79,99 €
New
18+
1125
4.8
Gremlins™: Gizmo
99,99 €
18+
1503
4.4
Jaws
149,99 €
Exclusives
18+
3955
4.7
LEGO® Ideas Home Alone
299,99 €
Exclusives
10+
584
4.9
Eleven, Max, Demogorgon and Holly Figures
39,99 €
New
18+
686
5.0
Sunflower Bouquet
59,99 €
New
10+
542
4.9
Mike, Dustin, Lucas and Will Figures
39,99 €
Exclusives
18+
3266
4.8
Tudor Corner
229,99 €
Exclusives

10+
275
4.7
Ferrari SF-24 F1® Race Car
26,99 €
7+
184
4.9
Yellow Travel Suitcase
14,99 €
9+
373
4.7
Petite Sunny Bouquet
29,99 €
7+
258
1.3
327th Star Corps Clone Troopers™ Battle Pack
39,99 €
6+
268
4.8
Lucky & Penny 101 Dalmatians Puppies
24,99 €
10+
832
4.4
Book Nook: Hogwarts™ Express
99,99 €
9+
566
4.8
Heihei
39,99 €
9+
651
4.4
Hogwarts™ Castle: Flying Lessons
79,99 €
10+
1180
4.8
Nike Dunk x LEGO® Set
99,99 €
Exclusives
10+
665
4.8
The Creeper™
39,99 €
8+
390
4.9
Hogwarts™ Castle: Herbology Class
49,99 €
14+
3244
4.5
NINJAGO® City Workshops
249,99 €
Exclusives
9+
1005
4.9
Comic Book and Game Store
89,99 €
Exclusives
5+
196
4.7
Donut Truck
19,99 €
9+
780
4.9
Wild Animals: Majestic Rhino with Birds
59,99 €
9+
685
4.9
Beautiful Horse
49,99 €
9+
976
1.8
Battle of Felucia Separatist MTT™
149,99 €
8+
383
4.8
Retro Telephone
29,99 €
10+
808
4.3
Spider-Man vs. Oscorp
129,99 €
10+
607
4.5
Lamborghini Revuelto & Huracán STO
49,99 €

4+
1
3.1
Green Baseplate
8,99 €
6+
4.0
Dumbo Key Chain
5,99 €
New
4+
1
3.4
Gray Baseplate
14,99 €
4+
1
2.5
Blue Baseplate
8,99 €
6+
5.0
LEGO® Hot Dog Guy Keyring
5,99 €
6+
2.0
Spider-Man Key Chain
5,99 €
6+
Darth Vader™ Holiday Sweater Key Light
15,99 €
6+
3.5
Batman™ Keyring
5,99 €
6+
4.4
LEGO® Gold Brick Keyring
5,99 €
6+
Mushroom Girl Key Chain
5,99 €
4+
Minifigure Display Case 16 – Red
34,99 €
4+
1
5.0
White Baseplate
8,99 €
6+
4.5
Eeyore Keyring
5,99 €
6+
2.8
LEGO® Shark Suit Guy Key Chain
5,99 €
6+
5.0
Ghost-Spider Key Chain
5,99 €
6+
4.0
Minifigure Faces 1,000-Piece Puzzle
17,99 €
6+
5.0
Boba Fett™ Bag Tag
9,99 €
4.7
Large Winking Girl Ceramic Mug
24,99 €
6+
Bright Bluish Green 2x4 Stud Key Chain
5,99 €
12+
3.2
Wooden Minifigure
119,99 €

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Why shop with us?

From the widest assortment and sets you won’t find anywhere else to seasonal items for Christmas and special occasions, there’s always something new to discover with every visit.

Shop now