What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the build-up to the festive season.

When does LEGO® Black Friday start?

Black Friday starts on 28th November 2025. “Black Friday Weekend” runs until 1st December 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday toy deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

18+
3955
4.7
LEGO® Ideas Home Alone
299,99 €
Exclusives
10+
303
5.0
Sulley, Mike and Boo Figures
24,99 €
New
18+
587
4.8
Eevee
59,99 €
New
18+
2083
4.7
Concorde
199,99 €
New
18+
735
4.9
Ferrari F2004 & Michael Schumacher
89,99 €
New
18+
1503
4.4
Jaws
149,99 €
Exclusives
18+
3792
4.8
The Botanical Garden
329,99 €
Exclusives
18+
2862
4.6
Captain Jack Sparrow's Pirate Ship
349,99 €
Exclusives
18+
750
4.5
Love Birds
49,99 €
18+
10001
4.1
Eiffel tower
629,99 €
Exclusives
18+
9090
4.7
LEGO® Titanic
679,99 €
Exclusives
18+
1755
4.4
Orange Cat
99,99 €
New
18+
3266
4.8
Tudor Corner
229,99 €
Exclusives
18+
784
4.7
How to Train Your Dragon: Toothless
69,99 €
Exclusives
18+
3600
4.5
Star Trek: U.S.S. Enterprise NCC-1701-D™
379,99 €
Exclusives
18+
6167
4.8
THE LORD OF THE RINGS: RIVENDELL™
499,99 €
Exclusives
18+
9023
3.5
Death Star™
999,99 €
Exclusives
18+
3179
4.5
Claude Monet – Bridge over a Pond of Water Lilies
199,99 €
New
18+
3456
3.9
Shopping Street
249,99 €
Exclusives
18+
3091
4.9
The Milky Way Galaxy
199,99 €
Exclusives

8+
394
4.6
Peter Parker’s Apartment
49,99 €
7+
184
4.9
Yellow Travel Suitcase
14,99 €
9+
217
4.9
Happy Plants
19,99 €
9+
373
4.7
Petite Sunny Bouquet
29,99 €
14+
3244
4.6
NINJAGO® City Workshops
249,99 €
Exclusives
10+
275
4.7
Ferrari SF-24 F1® Race Car
26,99 €
9+
1005
4.9
Comic Book and Game Store
89,99 €
Exclusives
10+
1376
4.5
The Going Merry Pirate Ship
129,99 €
10+
1180
4.8
Nike Dunk x LEGO® Set
99,99 €
Exclusives
9+
566
4.7
Heihei
39,99 €
10+
1082
4.9
Lunar Outpost® Moon Rover Space Vehicle
99,99 €
7+
258
1.3
327th Star Corps Clone Troopers™ Battle Pack
39,99 €
9+
976
1.8
Battle of Felucia Separatist MTT™
149,99 €
10+
832
4.4
Book Nook: Hogwarts™ Express
99,99 €
3+
83
4.6
Bluey's Family House with Memory Game
69,99 €
Exclusives
10+
2135
4.7
Hogwarts™ Castle: The Main Tower
249,99 €
10+
808
4.3
Spider-Man vs. Oscorp
129,99 €
6+
268
4.8
Lucky & Penny 101 Dalmatians Puppies
24,99 €
8+
573
4.9
Buggy the Clown's Circus Tent
49,99 €
10+
1002
4.8
Morticia's Cottage
99,99 €

6+
2.8
LEGO® Shark Suit Guy Key Chain
5,99 €
4+
1
2.9
Green Baseplate
8,99 €
6+
4.4
LEGO® Gold Brick Keyring
5,99 €
6+
3.0
Yoda™ Notebook
9,99 €
6+
Stormtrooper™ Notebook
9,99 €
4+
1
5.0
White Baseplate
8,99 €
6+
Boba Fett™ Notebook
9,99 €
6+
Boy Luggage Tag
9,99 €
6+
4.3
Miles Morales Keyring
5,99 €
12+
3.2
Wooden Minifigure
119,99 €
4+
1
3.4
Gray Baseplate
14,99 €
6+
Darth Vader™ Holiday Sweater Key Light
15,99 €
6+
2.0
Spider-Man Key Chain
5,99 €
6+
Lightsaber Gel Pen – Red
3,99 €
18+
4.0
The Force of Creativity – Standard Edition
69,99 €
16+
The Secrets of LEGO® House Book
32,99 €
9+
5.0
Tiny Garden 1,000-Piece Puzzle
19,99 €
5.0
Hydration Bottle – Red
17,99 €
6+
5.0
Ghost-Spider Key Chain
5,99 €
6+
4.0
Dumbo Key Chain
5,99 €

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Why shop with us?

From the widest assortment and sets you won’t find anywhere else to seasonal items for Christmas and special occasions, there’s always something new to discover with every visit.

Shop now