What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the build-up to the festive season.

When does LEGO® Black Friday start?

Black Friday starts on 28th November 2025. “Black Friday Weekend” runs until 1st December 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday toy deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

18+
3600
4.5
Star Trek: U.S.S. Enterprise NCC-1701-D™
$599.99
2x PointsExclusives
18+
6167
4.8
THE LORD OF THE RINGS: RIVENDELL™
$799.99
Exclusives
18+
2593
4.2
Stranger Things: The Creel House
$449.99
Exclusives
18+
5471
4.3
The Lord of the Rings: Barad-dûr™
$699.99
Exclusives
18+
3266
4.8
Tudor Corner
$349.99
Exclusives
18+
10001
4.1
Eiffel tower
$999.99
Exclusives
18+
3792
4.8
The Botanical Garden
$499.99
Exclusives
18+
9090
4.7
LEGO® Titanic
$999.99
Exclusives
16+
7541
4.4
Millennium Falcon™
$1299.99
Exclusives
18+
3091
4.9
The Milky Way Galaxy
$299.99
Exclusives
18+
3179
4.6
Claude Monet – Bridge over a Pond of Water Lilies
$299.99
New
12+
1516
4.2
Maersk Dual-Fuel Container Vessel
$249.99
New
18+
1003
4.8
Ocarina of Time™ – The Final Battle
$199.99
New
18+
1892
4.7
Japanese Cherry Blossom Landscape
$199.99
18+
421
4.8
Game Boy™
$99.99
18+
5201
4.7
Avengers Tower
$759.99
Exclusives
18+
2953
4.7
Arkham Asylum™
$499.99
Exclusives
9+
300
4.6
2 Fast 2 Furious Honda S2000
$39.99
18+
1710
4.8
Tuxedo Cat
$169.99
18+
2316
4.7
Vincent van Gogh - The Starry Night
$259.99
Exclusives

10+
1084
4.5
Klombo
$149.99
9+
976
1.8
Battle of Felucia Separatist MTT™
$249.99
2x Points
9+
813
1.2
Republic Juggernaut
$249.99
2x Points
9+
784
4.8
Angel
$119.99
7+
1517
4.3
Explorers' Arctic Polar Express Train
$299.99
14+
3244
4.6
NINJAGO® City Workshops
$399.99
Exclusives
10+
808
4.4
Spider-Man vs. Oscorp
$199.99
9+
566
4.7
Heihei
$59.99
9+
300
4.6
2 Fast 2 Furious Honda S2000
$39.99
10+
275
4.7
Ferrari SF-24 F1® Race Car
$39.99
9+
1371
4.4
Medieval Horse Knight Castle
$199.99
9+
217
4.9
Happy Plants
$29.99
10+
1180
4.8
Nike Dunk x LEGO® Set
$149.99
Exclusives
10+
1376
4.5
The Going Merry Pirate Ship
$199.99
7+
184
4.9
Yellow Travel Suitcase
$24.99
9+
518
4.5
Chomping Monster Book of Monsters
$109.99
7+
258
1.3
327th Star Corps Clone Troopers™ Battle Pack
$59.99
2x Points
10+
1048
4.9
Grogu™ with Hover Pram
$149.99
2x Points
10+
845
4.8
K-2SO™ Security Droid
$149.99
2x Points
9+
926
4.4
Battle at Arlong Park
$129.99

6+
Mushroom Girl Key Chain
$9.99
12+
3.2
Wooden Minifigure
$159.99
6+
2.6
LEGO® Picture Frame
$29.99
Shop Now
6+
The Mandalorian™ Key Chain
$9.99
New
4+
1
3.4
Gray Baseplate
$22.99
5+
Wall Hanger Set – White, Light Blue, Pink
$25.99
6+
3.7
R2-D2™ Key Chain
$9.99
4+
1
5.0
White Baseplate
$12.99
6+
4.5
Lloyd's Sword with Sheath
$29.99
4+
1
2.9
Green Baseplate
$12.99
4+
1
2.5
Blue Baseplate
$12.99
6+
3.5
Batman™ Keyring
$9.99
4+
1.0
Play and Display Case – Blue
$79.99
6+
Medium Lavender 2x4 Stud Key Chain
$9.99
4+
8-Stud Brick Drawer – White
$99.99
4+
8-Stud Brick Drawer – Blue
$99.99
6+
Dragonian Warrior Axe
$15.99
4.7
Large Winking Girl Ceramic Mug
$39.99
4+
Minifigure Display Case 16
$59.99
5.0
Large Silly Ceramic Mug
$39.99

Sale

18+
346
4.6
Everyone Is Awesome
$59.99$41.99- 30%
Exclusives
8+
172
4.9
Spring Animal Playground
$19.99$7.99- 60%
Retiring soon
10+
345
4.7
Festival Calendar
$47.99$28.79- 40%
7+
678
5.0
F1® Garage & Mercedes-AMG & Alpine Cars
$129.99$64.99- 50%
Retiring soon
3.5
Nike x LEGO® Collection Jacket
$140.00$70.00- 50%
Shop Now
Nike x LEGO® Collection Pullover Hoodie
$70.00$35.00- 50%
Shop Now
Nike x LEGO® Collection Heritage Backpack
$55.00$27.50- 50%
Nike x LEGO® Collection Logo T-Shirt
$40.00$20.00- 50%
Shop Now
4.5
Nike Dunk Low x LEGO® Collection – Big Kids' Shoes
$160.00
Shop Now
NIKE x LEGO® Collection T-Shirt
$40.00$20.00- 50%
Shop Now
Nike x LEGO® Collection Everyday Essentials Crew Socks
$35.00$17.50- 50%
Shop Now
Nike x LEGO® Collection Everyday Essentials Crew Socks (3 Pairs)
$35.00$17.50- 50%
Shop Now
Nike x LEGO® Collection Heritage Backpack
$55.00$27.50- 50%
Nike Dunk Low x LEGO® Collection – Little Kids' Shoes
$150.00
Shop Now
2.4
Nike Air Max Dn x LEGO® Collection
$200.00
Shop Now
18+
4.0
The Force of Creativity Book
$239.99$167.99- 30%
Exclusives
Nike x LEGO® Collection Cropped T-Shirt
$40.00$20.00- 50%
Shop Now
Nike Dunk Low x LEGO® Collection – Little Kids' Shoes
$150.00
Shop Now
5.0
Nike Dunk Low x LEGO® Collection – Little Kids' Shoes
$150.00
Shop Now
3.7
Nike x LEGO® Collection T-Shirt
$40.00$20.00- 50%
Shop Now

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Members earn loyalty points on every purchase and unlock special offers, gift with purchases and more.

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Why shop with us?

From the widest assortment and sets you won’t find anywhere else to seasonal items for Christmas and special occasions, there’s always something new to discover with every visit.

Shop now