All LEGO Group Press Releases

The LEGO Group, in partnership with Paramount Products & Experiences, unveils the highly anticipated LEGO® Icons Star Trek: U.S.S. Enterprise NCC-1701-D™. This intricate model invites Star Trek and LEGO fans to embark on a galactic voyage of creativity, building a detailed replica of Starfleet’s legendary flagship.

The LEGO Group has today launched its global holiday campaign to help bring families back together through the joy of play this festive season. The new ad serves as a heartfelt tribute to the importance of creative play and its ability to strengthen family bonds during the holidays.

Hey You Guys! The LEGO Group, in partnership with Warner Bros. Discovery Global Consumer Products, today unveils the LEGO® Ideas The Goonies set, a 2,912-piece diorama model that invites adult fans to relive the ultimate underground treasure hunt – in brick form.

Today, the LEGO Group unveils the LEGO® Icons Tropical Aquarium Building Set - a vibrant, brick-built interpretation of an underwater world, teeming with imaginative details and playful charm.

• More than one million children globally have used the LEGO MRI Scanner in hospitals to help them prepare for MRI scans through play-based learning.
• 96% of healthcare professionals say the model helps reduce children’s anxiety.
• 46% of healthcare professionals report a reduced need to use sedation or general anesthetic on children during MRI procedures after playing with the set.

The LEGO Group and Formula 1 have released the first trailer for Bricks on Track: Building the LEGO® F1® Drivers’ Parade, a new special about the ten drivable LEGO F1 cars that took to the track at the FORMULA 1 MIAMI GRAND PRIX 2025 Drivers’ Parade.

Today, the LEGO Group’s U.S. factory site marked a major construction milestone with the placement of the final steel beam on the main production building’s frame. The symbolic ‘topping out’ moment signals the start of the next phase of construction for the state-of-the-art facility, which remains on track to begin production in 2027.

The LEGO Group today officially opened a major expansion at its manufacturing site in Nyíregyháza, Hungary. This expansion is the result of a two-year investment programme, which has seen the site’s production capacity increase by 30% to meet strong demand for its products.

The LEGO Group today announced it has agreed to acquire LEGO® Discovery Centres and LEGOLAND® Discovery Centres from Merlin Entertainments. The acquisition will include 29 Centres in nine countries which attract around five million visitors each year.