How do toys affect children’s identity?

Toys, and the way we play with them, act as a rehearsal for adulthood. Toys impact the identities of children by encouraging certain skills and traits. Traditionally (not to mention broadly) speaking, toys for boys have been focused on action and conflict, whereas toys for girls have usually been marketed as nurturing or beauty-related toys. It’s for this exact reason that children need to be exposed to a variety of toys. This is why the LEGO Group is committed to making play more inclusive by ensuring that children’s ambitions and playtime are not limited by gender stereotypes.

Do toys enforce gender stereotypes?

Toys influence the development, cognitive and social skills of children and can contribute to gender stereotypes. Stereotypically ‘feminine’ toys have in the past been related to nurturance, care, beauty and attractiveness, whereas stereotypically ‘masculine’ toys are usually focused around technology, competition, aggression, construction and action. These stereotypes can influence how children play, their behavior, and can even impact education outcomes, career pathways and interpersonal relationships. We at the LEGO Group are very aware of the power of gender stereotypes and that’s why every toy we make today, we make for every child. It is our mission to steer clear of stereotypes in both our product design and marketing. We hope you can see this approach in action on this page, as well as on our corresponding page. If you’d like to learn more, please refer to our joint research with the Geena Davis Institute on the subject . We also enjoyed reading this study by PNAS.

What are non-gendered toys?

Non-gendered toys are those which do not reinforce or reflect stereotypical ‘masculine’ or ‘feminine’ stereotypes. Either by the qualities they encourage, the skillsets they require, their color, their appearance, right down to the kids shown playing them on the packaging. Instead, they promote a range of interests and possibilities. We like to think that the biggest difference between our sets is simply the age range they are aimed at.

Do kids prefer gendered toys?

No boy is born with some kind of biological preference for blue things, as much as no girls are born with a preference for pink things. The gendering of those colors – and of toys in general – is a societal development. According to a study conducted by the LEGO Group, girls are slightly less restrained by typical gender biases than boys. 74% of boys compared to 62% of girls believe some activities are meant ‘just’ for girls, with others meant for boys. At the LEGO Group, we aim to break these gender stereotypes by encouraging kids to play with sets from all of the ranges we have to offer, for example, by categorizing our sets by factors such as age range, interest and price.

Are LEGO sets for girls or boys?

All LEGO toys are for all kids, however they identify themselves.

Is LEGO City for boys or girls?

Just like all our other toys, all LEGO City sets are for all kids, however they identify themselves.

Is LEGO Friends for boys or girls?

LEGO Friends is great for kids who like deep character development as a way to discover and explore their own personality and interests. That passion can be equally strong in all children.

LEGO® Toys For Girls

Toys for Girls

Searching for the best gifts for girls for an upcoming birthday, Christmas or special occasion? All LEGO® sets are for girls with something for all ages and every interest. If you are stuck for inspiration, discover some of the best toys for girls here.

Cool toys for girls

Eksklusiivpakkumised

Disney loss

Price399,99 €

Valgejänes

Price21,99 €

Stitch

Price74,99 €

Eksklusiivpakkumised

Andrea modernne häärber

Price209,99 €

Metsloomad: Punarebane

Price54,99 €

Mini Disney Arieli loss

Price44,99 €

Uus

Nook's Cranny ja Rose’i maja

Price87,99 €

Hot dogi toidukäru

Price19,99 €

Mercedes-AMG F1 W14 E Performance Pull-Back

Price29,99 €

Retrokaamera

Price21,99 €

Liivapuistaja torn

Price99,99 €

Uus

Kosmoseuuringute kulgur

Price54,99 €

Rääkiv sõõlamiskübar

Price117,99 €

Burgeriauto

Price19,99 €

R2-D2™

Price117,99 €

If they’re into it, there’s a LEGO® world of it

From gaming to magic to fairy-tale heroes, we’ve got endless worlds for girls to create.

Lisateave

Creative toys for girls

Whether it’s stunning wall art, funky storage spaces or even friendly bracelets, find sets that will get kids creating endlessly.

Lisateave

Gifts for girls aged 6+

Loomingulised lemmikloomad

Price37,99 €

Uus

Mirabeli fotoraam ja ehtekarp

Price34,99 €

Metsloomad: Punarebane

Price54,99 €

Viimane võimalus

Ükssarvikuteemaline loominguline perekomplekt

Price57,99 €

Hubane maja

Price66,99 €

LEGO® Friends Toys for Girls

With complex and diverse characters, kids with all kinds of passions can dive into a world of storytelling with LEGO® Friends.

Lisateave

Gifts for girls aged 6+

Mobiilne minimaja

Price69,99 €

Autumni maja

Price79,99 €

Koerapäästekeskus

Price66,99 €

LEGO® City Toys for Girls

Let girls play out everyday stories and daring missions, and learn about the world around them in fun, exciting way with LEGO® City sets.

Lisateave

Gifts for 5-year-old girls

Kuva kõik

Kiirreisirong

Price159,99 €

Kaubarong

Price179,99 €

Kaubarong

Price199,99 €

Politsei vanglasaar

Price109,99 €

Tuletõrjedepoo koos tuletõrjeautoga

Price89,99 €

Politseijaoskond

Price64,99 €

Reisilennuk

Price109,99 €

Pööre

Price19,99 €

Rongijaam

Price89,99 €

Kesklinn

Price209,99 €

Kortermaja

Price96,99 €

Rööpad ja kurvid

Price19,99 €

Uus

Kosmose teaduslabor

Price44,99 €

Uus

Kosmoseuurija komplekt

Price31,99 €

Varsti Saadaval

Purjekas

Price19,99 €

Politseiakadeemia

Price99,99 €

Burgeriauto

Price19,99 €

Tuletõrjelennuk

Price67,99 €

Kiirabi päästekopter

Price19,99 €

Mänguturniiri veok

Price44,99 €

Gifts for Girls

Searching for exciting gift ideas for girls aged 18 months to 9 years old and up? Find the best LEGO® sets for girls right here…

Lisateave

Top birthday gifts for kids aged 6+

Disney printsesside loomingulised lossid

Price39,99 €

Koerapäästekeskus

Price66,99 €

Päevalilled

Price14,99 €

Disney peorong

Price46,99 €

Roosid

Average rating4.7out of 5 stars

Price14,99 €

Eksklusiivpakkumised

Stitch

Price11,99 €

Konnamaja

Price64,99 €

LEGO® Harry Potter™ Toys for Girls

We’ve been delighting young witches and wizards for over 20 years with our magical LEGO® Harry Potter™ sets.

Lisateave

Gifts for girls aged 8+

Lendav Ford Anglia™

Price16,99 €

Sigatüüka lossi öökullila

Price52,99 €

Sigatüüka™ astronoomiatorn

Average rating4.3out of 5 stars

Price114,99 €

Siganurme™ küla külastus

Average rating4.8out of 5 stars

Price104,99 €

Siganurme™ küla külastus

Average rating4.8out of 5 stars

Price104,99 €

Star Wars™ Gifts for Girls

Unlock the power of girls’ creative force as they role-play their own heroic adventures with LEGO® Star Wars™ sets.

Lisateave

Gifts for girls aged 9+

Kuva kõik

Uus

TIE Interceptor™

Price239,99 €

Varsti Saadaval

Coruscant Guard Gunship™

Price164,99 €

Raskesti leitav

Mos Eisley Cantina™

Price399,99 €

Raskesti leitav

AT-AT™

Price849,99 €

Eksklusiivpakkumised

X-Wing Starfighter™

Price239,99 €

Ghost ja Phantom II

Price169,99 €

Eksklusiivpakkumised

Venator-klassi Vabariigi lahinguristleja

Price649,99 €

Uus

Mos Espa Podrace™ dioraam

Price94,99 €

Varsti Saadaval

Uus

Darth Maul's Sith Infiltrator™

Price81,99 €

Varsti Saadaval

Uus

Droideka™

Price74,99 €

Varsti Saadaval

Uus

The Phantom Menace™

Price59,99 €

Varsti Saadaval

Executor Super Star Destroyer™

Price81,99 €

Raskesti leitav

R2-D2™

Price239,99 €

Raskesti leitav

Millennium Falcon™

Price849,99 €

Millennium Falcon™

Price99,99 €

Uus

The Force of Creativity

Price149,99 €

Varsti Saadaval

Pardaleminek tähelaevale Tantive IV™

Price64,99 €

R2-D2™

Price117,99 €

Printsess Leia™ (Boushh™-i) kiiver

Price81,99 €

Chewbacca™

Price209,99 €

LEGO® | Disney Sets for Girls

From classic stories to modern classics, discover LEGO® sets that are sure to bring the magic of Disney into any playtime.

Lisateave

Animal Toys for Girls

From stripy tigers and mysterious sea creatures to ancient dinosaurs and magical dragons, there’s something here for every animal-loving kid.

Lisateave

Let’s go

Toys for Girls

Cool toys for girls

Disney loss

Valgejänes

Stitch

Andrea modernne häärber

Metsloomad: Punarebane

Mini Disney Arieli loss

Nook's Cranny ja Rose’i maja

Hot dogi toidukäru

Mercedes-AMG F1 W14 E Performance Pull-Back

Retrokaamera

Liivapuistaja torn

Kosmoseuuringute kulgur

Rääkiv sõõlamiskübar

Burgeriauto

R2-D2™

If they’re into it, there’s a LEGO® world of it

Creative toys for girls

Gifts for girls aged 6+

Loomingulised lemmikloomad

Mirabeli fotoraam ja ehtekarp

Metsloomad: Punarebane

Ükssarvikuteemaline loominguline perekomplekt

Hubane maja

LEGO® Friends Toys for Girls

Gifts for girls aged 6+

Mobiilne minimaja

Autumni maja

Koerapäästekeskus

LEGO® City Toys for Girls

Gifts for 5-year-old girls

Kiirreisirong

Kaubarong

Kaubarong

Politsei vanglasaar

Tuletõrjedepoo koos tuletõrjeautoga

Politseijaoskond

Reisilennuk

Pööre

Rongijaam

Kesklinn

Kortermaja

Rööpad ja kurvid

Kosmose teaduslabor

Kosmoseuurija komplekt

Purjekas

Politseiakadeemia

Burgeriauto

Tuletõrjelennuk

Kiirabi päästekopter

Mänguturniiri veok

Gifts for Girls

Top birthday gifts for kids aged 6+

Disney printsesside loomingulised lossid​

Koerapäästekeskus

Päevalilled

Disney peorong

Roosid

Stitch

Konnamaja

LEGO® Harry Potter™ Toys for Girls

Gifts for girls aged 8+

Lendav Ford Anglia™

Sigatüüka lossi öökullila

Sigatüüka™ astronoomiatorn

Siganurme™ küla külastus

Siganurme™ küla külastus

Star Wars™ Gifts for Girls

Gifts for girls aged 9+

TIE Interceptor™

Coruscant Guard Gunship™

Mos Eisley Cantina™

AT-AT™

X-Wing Starfighter™

Ghost ja Phantom II

Venator-klassi Vabariigi lahinguristleja

Mos Espa Podrace™ dioraam

Darth Maul's Sith Infiltrator™

Droideka™

Disney printsesside loomingulised lossid

Disney printsesside loomingulised lossid