LEGO® News
Learn more about new sets, campaigns, celebrations and partnerships. Browse through the latest company announcements or sort all press releases by topic.
- Press Releases
ResponsibilityThe LEGO Group teams up with Sesame Street to inspire young children to fall in love with nature
The LEGO Group and Sesame Workshop, the global nonprofit behind Sesame Street, have launched three new videos, funded by the LEGO Foundation, encouraging children aged 4 to 6 to discover the natural world through play.
Featuring Elmo, Cookie Monster and other Sesame Street friends, the videos introduce children to bats, butterflies and worms before inviting them to build habitats using LEGO bricks and everyday craft materials. The LEGO Group’s free activity guides and printables help families and educators extend the experience through hands-on play at home and in community settings.
PartnershipsBuilders After All: The LEGO Group and DAFT PUNK™ announce partnership – blending worlds of music, culture and creative experimentation
The LEGO Group and DAFT PUNK™ are proud to announce a new partnership that aims to inspire and remix fandoms, with the Daft Punk robots entering the LEGO universe. Spanning product, content and brand experiences, the collaboration celebrates the creativity and communities that have shaped the legacy of both brands.
ProductsCiao, Venice: The LEGO Group floats new Icons set
The LEGO Group reveals the LEGO® Icons Venetian Neighbourhood (11388) set. With 5,682 pieces, this is one of the most intricate city dioramas in the LEGO Icons collection and marks the first time the LEGO Group has created a cityscape-style display model of this scale, inviting builders to capture the romance, rhythm and remarkable architecture of Venice with LEGO elements – no passport required.
Press ReleasesThe LEGO Group invites fans to mash-up STAR WARS™ and MARVEL universes for the first time ever in LEGO Ideas® challenge
The LEGO Group announced a first-of-its-kind LEGO® Ideas challenge. For the first time ever, fans are invited to mash-up Star Wars™ and Marvel by reimagining characters, vehicles and scenes from the two universes in LEGO form.
FriendsLEGO Group released the trailer for LEGO Friends: Heartlake The Musical, its first-ever LEGO Friends-inspired live-action special YouTube
The LEGO Group released the trailer for LEGO Friends: Heartlake The Musical, its first-ever LEGO Friends-inspired live-action special. The full special premieres on 16 October on the LEGO Group’s YouTube channel.
PartnershipsThe LEGO Group and Sanrio® announce new multi-year partnership to bring Hello Kitty and Friends universe to life in LEGO® brick form
The LEGO Group and Sanrio Co., Ltd. reveal an exciting new partnership that will bring the characters and universe of Hello Kitty and Friends to fans for the first time in LEGO® brick form.
ProductsThe LEGO Group and Toei Animation unite for the first time to summon the epic LEGO® ICONS Dragon Ball Shenron & Goku set
The LEGO Group announces a brand-new partnership with Toei Animation, the legendary anime studio behind the iconic Dragon Ball franchise created by Akira Toriyama. Through this collaboration, the LEGO Group will bring the action and adventure of the Dragon Ball universe to the LEGO® portfolio for the very first time this year, with more to come in 2027 and beyond.
Press ReleasesThe LEGO Group announces next phase of growth for Monterrey, Mexico manufacturing site
The LEGO Group today announced plans to further strengthen its manufacturing footprint in the Americas through a more than US $400 million investment in its Monterrey, Mexico factory. The expansion will add new packing and warehousing capabilities to the site, supporting long-term growth in the region.
ProductsFestive fun begins as the LEGO Group builds up to the holidays
The LEGO Group unveils a collection of seven festive LEGO® sets designed to inspire creativity, decorating traditions and quality time together.

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