What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the buildup to the holiday season.

When does LEGO® Black Friday start?

Black Friday starts November 28, 2025. "Black Friday Weekend" runs until December 1, 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday Toy Deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

18+
421
4.8
Game Boy™
79.99 CAD
18+
784
4.8
How to Train Your Dragon: Toothless
89.99 CAD
Exclusives
18+
811
4.8
WALL-E and EVE
89.99 CAD
18+
3145
4.9
Dinosaur Fossils: Tyrannosaurus rex
329.99 CAD
Exclusives
18+
3091
4.9
The Milky Way Galaxy
259.99 CAD
Exclusives
18+
2615
4.5
Vincent van Gogh – Sunflowers
259.99 CAD
Exclusives
18+
9090
4.7
LEGO® Titanic
849.99 CAD
Exclusives
18+
660
4.8
Hibiscus
89.99 CAD
18+
1972
4.6
Mario Kart™ – Mario & Standard Kart
219.99 CAD
Exclusives
18+
2916
4.5
Beauty and the Beast Castle
349.99 CAD
Exclusives
18+
2862
4.6
Captain Jack Sparrow's Pirate Ship
449.99 CAD
Exclusives
9+
217
4.9
Happy Plants
24.99 CAD
18+
789
4.9
Bouquet of Pink Roses
79.99 CAD
9+
300
4.6
2 Fast 2 Furious Honda S2000
34.99 CAD
18+
1125
4.8
Gremlins™: Gizmo
129.99 CAD
18+
1343
4.8
Minifigure Vending Machine
219.99 CAD
Exclusives
10+
1180
4.8
Nike Dunk x LEGO® Set
129.99 CAD
Exclusives
18+
3228
3.9
Hogsmeade™ Village – Collectors' Edition
489.99 CAD
Exclusives
18+
5201
4.7
Avengers Tower
669.99 CAD
Exclusives
18+
2953
4.7
Arkham Asylum™
379.99 CAD
Exclusives

8+
345
5.0
Love Letters
24.99 CAD
New
12+
1465
4.3
Garden Restaurant
179.99 CAD
New
10+
454
4.1
Nike Dunk Trickshot
49.99 CAD
Exclusives
6+
276
4.7
The LEGO® Van
39.99 CAD
New
10+
133
5.0
Lilo & Stitch: Angel
16.99 CAD
New
14+
605
4.9
Bugs Bunny
49.99 CAD
New
9+
632
4.9
NASA Artemis Space Launch System Rocket
79.99 CAD
New
9+
133
4.7
Daisies
19.99 CAD
New
10+
1180
4.8
Nike Dunk x LEGO® Set
129.99 CAD
Exclusives
10+
604
5.0
Ravager Jumpsuit Groot
79.99 CAD
New
9+
482
4.9
Flowering Cactus
44.99 CAD
New
5+
216
4.6
Fries Food Truck
24.99 CAD
New
9+
542
5.0
Sea Animals: Beautiful Dolphins
64.99 CAD
New
9+
284
4.6
Bugatti Vision GT Hyper Sports Car
34.99 CAD
New
7+
369
5.0
The Aristocats Adorable Marie
44.99 CAD
New
9+
287
4.8
McLaren W1
34.99 CAD
New
9+
771
5.0
Bugatti Chiron Pur Sport Hypercar
84.99 CAD
New
12+
797
5.0
Mini Biomes
79.99 CAD
New
8+
336
4.4
Cute Animals: Playful Puppy Dog
39.99 CAD
New
8+
268
4.9
Retro Gaming Console
24.99 CAD
New

5+
4.0
Christmas Ceramic Mug – Minifigures
14.99 CAD5.99 CAD- 60%
6+
Santa Key Chain
7.99 CAD
5+
3.0
Christmas Ceramic Mug – Santa
14.99 CAD5.99 CAD- 60%
6+
4.0
Grogu™ Key Chain
7.99 CAD
6+
Izzie's Sword
12.99 CAD
6+
4.0
Lloyd's Sword with Sheath
24.99 CAD
6+
Dragonian Warrior Axe
12.99 CAD
6+
4.0
Fennec Shand™ Key Chain
7.99 CAD2.39 CAD- 70%
6+
4.0
Ninja Double Katanas
32.99 CAD
6+
Mirabel Key Chain
7.99 CAD4.79 CAD- 40%
6+
Mateo's Z-Blob Sword
12.99 CAD
6+
3.9
LEGO® Gold Minifigure Key Chain
7.99 CAD
6+
2.7
Silver Minifigure Key Chain
7.99 CAD
6+
4.0
Dumbo Key Chain
7.99 CAD
New
6+
4.4
LEGO® Gold 2x4 Stud Key Chain
7.99 CAD
6+
3.0
Simba Key Chain
7.99 CAD
New
4+
Stormtrooper™ Holiday Plush
40.99 CAD
4+
1
5.0
White Baseplate
9.99 CAD
6+
4.3
Lightsaber Gel Pen – Black
5.99 CAD
6+
5.0
LEGO® Hot Dog Guy Key Chain
7.99 CAD

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Why shop with us?

From the widest assortment and sets you can't find anywhere else to seasonal items for holidays and special occasions, there's always something new to discover with every visit.

Shop now