Built 4 U: The LEGO Group And Olivia Rodrigo Drop New Collection Inviting Fans To Find A Story In Every Piece

• New LEGO® Editions Olivia Rodrigo collection showcases five new sets inspired by defining songs, symbols and fan-favourite moments from across Olivia’s albums including SOUR, GUTS, and you seem pretty sad for a girl so in love.
• The chart-topping artist becomes the first ever musician to receive multiple dedicated LEGO sets, which include five new LEGO minifigures celebrating some of her most iconic performances.
• The five new minifigures revisit some of the Grammy-Award winner’s most recognisable looks and stage moments with each featuring two different facial expressions.
• Look out for countless easter eggs - from Olivia’s red megaphone and handwritten notebooks to symbolic flowers and amazing backstage details to many more…
• Olivia Rodrigo as first partner to collab on a personalized LEGO® Botanicals set
• Collection launches globally August 1st, 2026, but fans who don’t just want to sit here silently can already now pre-order the first three sets at www.LEGO.com/themes/editions/about: including: LEGO Editions Olivia Rodrigo’s Dual Guitar (43031), LEGO Editions Olivia Rodrigo's Concert Moon (43029) and LEGO Botanicals & LEGO Editions Olivia Rodrigo’s Flower Bouquet (11507).

BILLUND, DENMARK, 30 JUNE 2026: The LEGO Group and Olivia Rodrigo announce a new collaboration that invites fans to step inside the GRAMMY-award winning, multi-platinum artist’s universe across five collectible LEGO® sets filled with hidden references, iconic looks and stories from every era of her astounding career.

The new LEGO® Editions Olivia Rodrigo collection captures the emotion and energy that has made the 23-year-old singer-songwriter one of the defining artists of her generation - from sold-out stadium tours and festival stages, to heartbreak anthems, handwritten lyrics and love stories hidden between the lines.

Olivia Rodrigo is the first ever music artist to receive multiple dedicated LEGO sets, including five LEGO minifigures. Created in collaboration with Olivia, the collection features custom detailing inspired by some of her most iconic on-stage moments through the years and nods to her Filipino heritage. Each minifigure features her unmistakable expressions and showcases some of her favourite looks, just as all five characters come with dual facial expressions, revealing different sides of Olivia’s personality.

Packed with easter eggs inspired by Olivia’s world, the collection lets fans relive favourite moments and build stories of their own.

Speaking about the collaboration, Olivia Rodrigo said: “I’ve always loved hiding little details and meanings in my music and videos, so working with the LEGO team to bring something that fans can actually build and explore together has been so exciting. There are so many pieces of my world inside these sets – little nods to songs, memories, outfits and moments that mean a lot to me.”

Find a story in every piece - the complete LEGO® Editions Olivia Rodrigo collection
The five collectible sets for ages 9-14 celebrate different sides of Olivia Rodrigo’s music, style and storytelling - from arena-sized performances and emotional love songs to handwritten lyrics, vintage-inspired visuals and her signature rock-and-roll edge. Designed as collectable display-worthy pieces of pop culture, packed with references to decode, each set invites fans to keep exploring to see the story behind every detail.

The LEGO® Editions Olivia Rodrigo’s Vinyl (43028) transforms Olivia’s music journey into a brick-built collectible vinyl display inspired by her greatest hits across all three of her chart-topping albums. The 360-piece set features hidden references from across Olivia’s career, from tiny callbacks longtime fans will instantly recognize to new clues hinting at what’s still to come. Fans will want to look extra closely… how many hidden messages can they spot inside?

The LEGO® Botanicals & LEGO® Editions Olivia Rodrigo’s Flower Bouquet (11507) blooms with symbolic flowers, hidden meanings and little surprises inspired by Olivia’s songwriting world. Did we tell you Olivia is the first partner of ours to get her very own, personalized LEGO Botanicals set? Built around a striking purple flower made from electric guitars, the 400-piece set also features floral nods to the artist’s Pilipino heritage. Fans are invited to piece together playful references concealed among the petals and stems. Sharp-eyed Livies may even notice a tiny visitor quietly buzzing around the bouquet.

Inspired by one of the most unforgettable moments from Olivia’s GUTS world tour, the LEGO® Editions Olivia Rodrigo’s Concert Moon (43029) brings fans back to the viral concert scene where Olivia soars above the crowd on a giant moon. The 670-piece set features hidden drawers, picture holders and concert-inspired details celebrating the emotion, spectacle and magic of this piece of music history.

The LEGO® Editions Olivia Rodrigo’s Secret Storage (43030) brings some of Olivia’s most recognisable symbols together into one collectible display. From a bright red guitar inspired by the electric guitars Olivia played throughout her 2025 festival tour to a bold red megaphone nodding to the GUTS tour, every detail of this 1085-piece set tells part of the story. Fans can also spot a notebook inspired by the handwritten lyric books featured throughout SOUR.

Soft-strums meets full-volume rock in the LEGO® Editions Olivia Rodrigo’s Dual Guitar (43031), a split acoustic-and-electric guitar design that celebrates the two sides of Olivia’s artistry. Inspired by both the GUTS world tour and Olivia’s headline-making festival performances, the 1228-piece set opens up to reveal hidden stage scenes, backstage details, secret storage compartments and references fans will want to decode. One side is soft and dreamy; the other is ready to make some noise!

Julia Goldin, Chief Product & Marketing Officer at the LEGO Group, said: “Olivia Rodrigo has created a world that fans feel deeply connected to – one filled with emotion, individuality, creativity and discovery. With this collection, we wanted to celebrate the passion Olivia brings to every lyric, every hidden clue and every album, while giving fans a meaningful way to connect with her. This collaboration is about more than recreating moments - it’s about inspiring fans to build, explore and express themselves through storytelling and creative building.”

So, Livies already looking for clues - keep your eyes peeled. You may have only discovered the first layer.

The full collection launches globally 1 August 2026 at LEGO.com, LEGO stores and selected global retailers, but fans who don’t just want to sit here silently can already now pre-order the first three sets at www.LEGO.com/themes/editions/about: including: LEGO Editions Olivia Rodrigo’s Dual Guitar (43031), LEGO Editions Olivia Rodrigo's Concert Moon (43029) and LEGO Botanicals & LEGO Editions Olivia Rodrigo’s Flower Bouquet (11507).