Built for Speed – the new LEGO® Camaro Z28 set

Lifestyle image of the LEGO Chevrolet Camaro z28 on display shelf

12th July 2022: Today, the LEGO Group announces its latest vintage car set, the iconic LEGO® Chevrolet Camaro Z28. The new set is a detailed recreation of one of the slickest muscle cars of all time, beloved by automotive enthusiasts from when it launched in the late 60s through to today.

The new LEGO set brilliantly detailed with functional elements including a working steering wheel​​, an intensely detailed engine and opening and closing doors. Allowing builders to customise the car to their desired design, the vehicle comes in gloss black with the iconic racing stripes available in red, white or grey. You can also choose to build it as a hard top or a convertible, plus choose classic or hideaway headlights to complete the look.

Chevrolet Camaro Product Marketing Manager Harlan Charles said, “The 1969 Camaro Z28 has been turning heads on and off the roads for decades, which is why we are so proud to see it come to life in a brand-new way via LEGO bricks. Anyone who loves the iconic design of the 1969 Camaro Z28 now has the thrill of building this set and displaying it in their home.”

LEGO Designer Sven Franic said, “With its classic lines and sleek design, the 1969 Camaro Z28 is unrivalled in its elegance – which is why it was such a wonderful inspiration for this LEGO design. By building this set, you can envision yourself at the wheel, and all but feel the rumble of the engine taking you down an open road.”

Vintage car lovers and LEGO fans alike can now recreate this ultra-stylish model in brick form, creating a fantastic 1458 piece to display. The LEGO® Chevrolet Camaro Z28 is available to buy from 1st August 2022 via LEGO Stores and www.LEGO.com/camaro, at the recommended retail price at: $/€169.99.

product image of the LEGO Chevrolet camaro car

Notes To Editors

For more information, contact media@lego.com

FURTHER PRODUCT INFO: LEGO® PRODUCT (10304)

  • Age – 18+
  • Model measures:
    Over 3.5 in. (10 cm) high
    14 in. (36 cm) long
    5.5 in. (14 cm) wide
  • 1458 pieces
  • Price: $/€169.99

About the LEGO Group  
The LEGO Group’s mission is to inspire and develop the builders of tomorrow through the power of play. The LEGO System in Play, with its foundation in LEGO bricks, allows children and fans to build and rebuild anything they can imagine.

The LEGO Group was founded in Billund, Denmark in 1932 by Ole Kirk Kristiansen, its name derived from the two Danish words LEg GOdt, which mean “Play Well”. Today, the LEGO Group remains a family-owned company headquartered in Billund. However, its products are now sold in more than 130 countries worldwide.

For more news from the LEGO Group, information about our financial performance and responsibility engagement, please visit  www.LEGO.com/aboutus.