What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the build-up to the festive season.

When does LEGO® Black Friday start?

Black Friday starts on 28th November 2025. “Black Friday Weekend” runs until 1st December 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday toy deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

10+
298
4.8
FIFA World Cup 2026™ Official Emblem
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528
4.8
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9+
714
4.8
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2862
4.6
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4.9
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3899
4.7
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4.8
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4.7
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4.2
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1015
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4.3
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4.4
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601
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259
5.0
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884
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5201
4.7
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775
4.6
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286
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12+
1963
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869,99 zł
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345
4.7
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114,99 zł
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9+
329
4.6
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253
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480
3.3
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10+
298
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104,99 zł
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407
5.0
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169,99 zł
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10+
500
4.9
Lionel Messi – Football Highlights
124,99 zł
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9+
713
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299,99 zł
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10+
601
4.9
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169,99 zł
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14+
827
4.7
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274,99 zł
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5+
466
4.0
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299,99 zł
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10+
490
5.0
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124,99 zł
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10+
303
5.0
Sulley, Mike and Boo Figures
104,99 zł
Exclusives
10+
1536
5.0
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519,99 zł
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6+
2.0
Spider-Man Key Chain
24,99 zł
4+
1
5.0
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36,99 zł
6+
Dug the Dog Key Chain
24,99 zł
New
6+
5.0
The Mandalorian™ Key Chain
24,99 zł
New
6+
3.9
LEGO® Gold Minifigure Key Chain
24,99 zł
6+
3.5
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24,99 zł
6+
5.0
Gel Pens – 10 Pack
134,99 zł80,99 zł- 40%
Price valid from 24 June and while supply lasts
Clearance
6+
4.0
Grogu™ Keyring
24,99 zł
6+
5.0
Shadow the Hedgehog Key Chain
24,99 zł
6+
3.7
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24,99 zł
6+
4.5
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24,99 zł
6+
4.0
Darth Vader™ Keyring
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5+
Shelf Blue
154,99 zł
6+
5.0
Ghost-Spider Key Chain
24,99 zł
6+
4.3
Miles Morales Keyring
24,99 zł
18+
4.0
The Force of Creativity – Standard Edition
319,99 zł191,99 zł- 40%
Price valid from 24 June and while supply lasts
Clearance
6+
Shark Suit Guy Bag Tag
44,99 zł
6+
4.4
Stormtrooper™ Keyring
24,99 zł
6+
4.0
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69,99 zł
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4+
4.0
Storage Head – Large, Silly
119,99 zł

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Why shop with us?

From the widest assortment and sets you won’t find anywhere else to seasonal items for Christmas and special occasions, there’s always something new to discover with every visit.

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