What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the build-up to the festive season.

When does LEGO® Black Friday start?

Black Friday starts on 28th November 2025. “Black Friday Weekend” runs until 1st December 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday toy deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

18+
587
4.8
Eevee
€59.99
New
18+
750
4.5
Love Birds
€49.99
18+
9090
4.7
LEGO® Titanic
€679.99
Exclusives
18+
1892
4.7
Japanese Cherry Blossom Landscape
€119.99
18+
2102
4.7
Golden Retriever Puppy
€139.99
2x PointsNew
18+
784
4.7
How to Train Your Dragon: Toothless
€69.99
Exclusives
18+
1125
4.8
Gremlins™: Gizmo
€99.99
18+
735
4.9
Ferrari F2004 & Michael Schumacher
€89.99
New
18+
2862
4.6
Captain Jack Sparrow's Pirate Ship
€349.99
Exclusives
16+
7541
4.4
Millennium Falcon™
€849.99
Exclusives
9+
357
4.8
Time Machine from Back to the Future
€27.99
18+
3266
4.8
Tudor Corner
€229.99
Exclusives
18+
3955
4.7
LEGO® Ideas Home Alone
€299.99
Exclusives
18+
2050
4.1
Pikachu and Poké Ball
€199.99
New
18+
3792
4.8
The Botanical Garden
€329.99
Exclusives
18+
2316
4.7
Vincent van Gogh - The Starry Night
€169.99
Exclusives
18+
1755
4.3
Orange Cat
€99.99
New
18+
3179
4.5
Claude Monet – Bridge over a Pond of Water Lilies
€199.99
New
12+
2842
4.8
FIFA World Cup™ Official Trophy
€179.99
New
18+
3011
4.6
The Endurance
€269.99
Exclusives

8+
394
4.6
Peter Parker’s Apartment
€49.99
8+
476
4.9
Glinda's Wedding Day
€39.99
9+
217
4.9
Happy Plants
€19.99
7+
184
4.9
Yellow Travel Suitcase
€14.99
10+
275
4.7
Ferrari SF-24 F1® Race Car
€26.99
10+
665
4.8
The Creeper™
€39.99
10+
1180
4.8
Nike Dunk x LEGO® Set
€99.99
Exclusives
7+
874
4.8
Helicopter, Fire Truck & Submarine Remix
€59.99€47.99- 20%
Price valid from 27 March until 05 April or while supply lasts
Sale
6+
268
4.8
Lucky & Penny 101 Dalmatians Puppies
€24.99
14+
3244
4.5
NINJAGO® City Workshops
€249.99
Exclusives
5+
196
4.7
Donut Truck
€19.99
10+
607
4.4
Lamborghini Revuelto & Huracán STO
€49.99
9+
566
4.8
Heihei
€39.99
10+
1135
4.4
Lamborghini Revuelto Super Sports Car
€179.99
8+
383
4.8
Retro Telephone
€29.99
9+
813
1.2
Republic Juggernaut
€149.99
9+
373
4.7
Petite Sunny Bouquet
€29.99
10+
1002
4.8
Morticia's Cottage
€99.99
10+
832
4.4
Book Nook: Hogwarts™ Express
€99.99
9+
976
1.8
Battle of Felucia Separatist MTT™
€149.99

6+
4.5
Eeyore Keyring
€5.99
Small Ceramic Mug – Winking Girl
€16.52
5+
2.7
Magnet Set – Blue
€7.99
4+
1
5.0
White Baseplate
€8.99
6+
5.0
Ghost-Spider Key Chain
€5.99
4+
1
3.4
Gray Baseplate
€14.99
4+
1
2.5
Blue Baseplate
€8.99
6+
4.3
Miles Morales Keyring
€5.99
6+
Lightsaber Gel Pen – Red
€3.99
6+
4.0
Dumbo Key Chain
€5.99
4+
1
2.9
Green Baseplate
€8.99
6+
3.5
Batman™ Keyring
€5.99
6+
4.0
Darth Vader™ Keyring
€5.99
12+
3.2
Wooden Minifigure
€119.99
6+
Darth Vader™ Holiday Sweater Key Light
€15.99
6+
4.4
LEGO® Gold Brick Keyring
€5.99
6+
5.0
Red, Blue and Yellow Wall Hanger Set
€14.99
6+
2.0
Spider-Man Key Chain
€5.99
4+
4.0
Chewbacca™ Holiday Plush
€35.99
9+
5.0
Tiny Garden 1,000-Piece Puzzle
€19.99

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Why shop with us?

From the widest assortment and sets you won’t find anywhere else to seasonal items for Christmas and special occasions, there’s always something new to discover with every visit.

Shop now