What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the build-up to the festive season.

When does LEGO® Black Friday start?

Black Friday starts on 28th November 2025. “Black Friday Weekend” runs until 1st December 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday toy deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

12+
678
4.6
Batman™ Logo
84,99 €
New
18+
421
4.8
Game Boy™
64,99 €
18+
2083
4.8
Concorde
214,99 €
New
18+
1003
4.9
Ocarina of Time™ – The Final Battle
129,99 €
New
18+
2593
4.2
Stranger Things: The Creel House
289,99 €
New
18+
750
4.5
Love Birds
52,99 €
New
18+
10001
4.1
Eiffel tower
679,99 €
Exclusives
18+
1297
4.5
Iron Man Mark 3 Collectors' Edition
134,99 €
New
18+
6167
4.8
THE LORD OF THE RINGS: RIVENDELL™
529,99 €
Exclusives
18+
1503
4.4
Jaws
159,99 €
Exclusives
18+
686
5.0
Sunflower Bouquet
64,99 €
New
12+
747
5.0
Spring Wreath
52,99 €
New
18+
1125
4.8
Gremlins™: Gizmo
109,99 €
18+
3266
4.8
Tudor Corner
249,99 €
Exclusives
14+
4851
4.7
The Old Town 15th Anniversary
319,99 €
New
10+
303
5.0
Sulley, Mike and Boo Figures
25,99 €
New
18+
4014
4.7
Natural History Museum
319,99 €
Exclusives
18+
1892
4.7
Japanese Cherry Blossom Landscape
129,99 €
New
10+
542
4.9
Mike, Dustin, Lucas and Will Figures
41,99 €
Exclusives
16+
7541
4.4
Millennium Falcon™
899,99 €
Exclusives

10+
275
4.7
Ferrari SF-24 F1® Race Car
27,99 €
9+
373
4.7
Petite Sunny Bouquet
31,99 €
6+
268
4.8
Lucky & Penny 101 Dalmatians Puppies
27,99 €
5+
196
4.7
Donut Truck
20,99 €
8+
573
4.9
Buggy the Clown's Circus Tent
52,99 €
10+
1180
4.8
Nike Dunk x LEGO® Set
109,99 €
Exclusives
10+
665
4.8
The Creeper™
41,99 €
7+
258
1.3
327th Star Corps Clone Troopers™ Battle Pack
41,99 €
8+
390
4.9
Hogwarts™ Castle: Herbology Class
52,99 €
7+
543
4.8
Blathers's Museum Collection
84,99 €
9+
1371
4.4
Medieval Horse Knight Castle
129,99 €
14+
3244
4.5
NINJAGO® City Workshops
269,99 €
Exclusives
9+
1005
4.9
Comic Book and Game Store
94,99 €
Exclusives
9+
943
4.7
Ford Bronco® SUV
64,99 €
9+
926
4.4
Battle at Arlong Park
84,99 €
10+
832
4.4
Book Nook: Hogwarts™ Express
109,99 €
10+
607
4.5
Lamborghini Revuelto & Huracán STO
52,99 €
9+
780
4.9
Wild Animals: Majestic Rhino with Birds
64,99 €
9+
566
4.8
Heihei
41,99 €
8+
476
4.9
Glinda's Wedding Day
41,99 €

4+
1
3.1
Green Baseplate
9,99 €
6+
Bright Bluish Green 2x4 Stud Key Chain
5,99 €
6+
4.0
Dumbo Key Chain
5,99 €
New
6+
2.0
Spider-Man Key Chain
5,99 €
5.0
Large Silly Ceramic Mug
24,99 €
4.7
Large Winking Girl Ceramic Mug
24,99 €17,49 €- 30%
Price valid from 28 November and while supply lasts
Clearance
6+
Darth Vader™ Holiday Sweater Key Light
16,99 €
6+
5.0
LEGO® Hot Dog Guy Keyring
5,99 €
4.0
Hydration Bottle – Blue
18,99 €
4+
1
2.5
Blue Baseplate
9,99 €
6+
Daisy Duck Keyring
5,99 €
4+
1
5.0
White Baseplate
9,99 €
6+
3.5
Banana Guy Key Light
16,99 €
16+
The Secrets of LEGO® House Book
34,99 €
6+
Stormtrooper™ Notebook
9,99 €5,99 €- 40%
Price valid from 24 December and while supply lasts
Clearance
4+
1
3.4
Gray Baseplate
15,99 €
6+
Groot Key Chain
5,99 €
6+
3.5
Batman™ Keyring
5,99 €
6+
4.0
Grogu™ Keyring
5,99 €
6+
4.8
Botanical Almanac Book
17,99 €

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Why shop with us?

From the widest assortment and sets you won’t find anywhere else to seasonal items for Christmas and special occasions, there’s always something new to discover with every visit.

Shop now