How do toys affect children’s identity?

Toys, and the way we play with them, act as a rehearsal for adulthood. Toys impact the identities of children by encouraging certain skills and traits. Traditionally (not to mention broadly) speaking, toys for boys have been focused on action and conflict, whereas toys for girls have usually been marketed as nurturing or beauty-related toys. It’s for this exact reason that children need to be exposed to a variety of toys. This is why the LEGO Group is committed to making play more inclusive by ensuring that children’s ambitions and playtime are not limited by gender stereotypes.

Do toys enforce gender stereotypes?

Toys influence the development, cognitive and social skills of children and can contribute to gender stereotypes. Stereotypically ‘feminine’ toys have in the past been related to nurturance, care, beauty and attractiveness, whereas stereotypically ‘masculine’ toys are usually focused around technology, competition, aggression, construction and action. These stereotypes can influence how children play, their behavior, and can even impact education outcomes, career pathways and interpersonal relationships. We at the LEGO Group are very aware of the power of gender stereotypes and that’s why every toy we make today, we make for every child. It is our mission to steer clear of stereotypes in both our product design and marketing. We hope you can see this approach in action on this page, as well as on our corresponding page. If you’d like to learn more, please refer to our joint research with the Geena Davis Institute on the subject . We also enjoyed reading this study by PNAS.

What are non-gendered toys?

Non-gendered toys are those which do not reinforce or reflect stereotypical ‘masculine’ or ‘feminine’ stereotypes. Either by the qualities they encourage, the skillsets they require, their color, their appearance, right down to the kids shown playing them on the packaging. Instead, they promote a range of interests and possibilities. We like to think that the biggest difference between our sets is simply the age range they are aimed at.

Do kids prefer gendered toys?

No boy is born with some kind of biological preference for blue things, as much as no girls are born with a preference for pink things. The gendering of those colors – and of toys in general – is a societal development. According to a study conducted by the LEGO Group, girls are slightly less restrained by typical gender biases than boys. 74% of boys compared to 62% of girls believe some activities are meant ‘just’ for girls, with others meant for boys. At the LEGO Group, we aim to break these gender stereotypes by encouraging kids to play with sets from all of the ranges we have to offer, for example, by categorizing our sets by factors such as age range, interest and price.

Are LEGO sets for girls or boys?

All LEGO toys are for all kids, however they identify themselves.

Is LEGO City for boys or girls?

Just like all our other toys, all LEGO City sets are for all kids, however they identify themselves.

Is LEGO Friends for boys or girls?

LEGO Friends is great for kids who like deep character development as a way to discover and explore their own personality and interests. That passion can be equally strong in all children.

Toys for Girls | Official LEGO® Shop DK

Toys for Girls

Searching for the best gifts for girls for an upcoming birthday, Christmas or special occasion? All LEGO® sets are for girls with something for all ages and every interest. If you are stuck for inspiration, discover some of the best toys for girls here.

Cool toys for girls

Disney Castle

Average rating4.8out of 5 stars

3149,95 kr.

Retiring soon

White Rabbit

Average rating4.5out of 5 stars

179,95 kr.

Stitch

Average rating4.7out of 5 stars

589,95 kr.

Exclusives

Andrea's Modern Mansion

Average rating5out of 5 stars

1549,95 kr.

Forest Animals: Red Fox

Average rating4.9out of 5 stars

449,95 kr.

Mini Disney Ariel's Castle

Average rating4.4out of 5 stars

349,95 kr.

Nook's Cranny & Rosie's House

Average rating4.9out of 5 stars

649,95 kr.

Retiring soon

Hot Dog Food Truck

Average rating4.9out of 5 stars

179,95 kr.

Mercedes-AMG F1 W14 E Performance Pull-Back

Average rating4.3out of 5 stars

249,95 kr.

Retro Camera

Average rating4.9out of 5 stars

179,95 kr.

Retiring soon

The Sandman's Tower

Average rating4.9out of 5 stars

799,95 kr.

Retiring soon

Space Research Rover

Average rating4.9out of 5 stars

449,95 kr.

Talking Sorting Hat™

Average rating4.7out of 5 stars

899,95 kr.

Burger Truck

Average rating4.9out of 5 stars

179,95 kr.

R2-D2™

Average rating4.6out of 5 stars

899,95 kr.

If they’re into it, there’s a LEGO® world of it

From gaming to magic to fairy-tale heroes, we’ve got endless worlds for girls to create.

Learn more

Creative toys for girls

Whether it’s stunning wall art, funky storage spaces or even friendly bracelets, find sets that will get kids creating endlessly.

Learn more

Gifts for girls aged 6+

Creative Pets

Average rating5out of 5 stars

319,95 kr.

Retiring soon

Mirabel's Photo Frame and Jewelry Box

Average rating4.9out of 5 stars

269,95 kr.

Forest Animals: Red Fox

Average rating4.9out of 5 stars

449,95 kr.

Cozy House

Average rating4.9out of 5 stars

499,95 kr.

LEGO® Friends Toys for Girls

With complex and diverse characters, kids with all kinds of passions can dive into a world of storytelling with LEGO® Friends.

Learn more

Gifts for girls aged 6+

Retiring soon

Mobile Tiny House

Average rating4.9out of 5 stars

549,95 kr.

Retiring soon

Autumn's House

Average rating4.8out of 5 stars

649,95 kr.

Retiring soon

Dog Rescue Centre

Average rating4.7out of 5 stars

499,95 kr.

LEGO® City Toys for Girls

Let girls play out everyday stories and daring missions, and learn about the world around them in fun, exciting way with LEGO® City sets.

Learn more

Gifts for 5-year-old girls

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New

LEGO® City Advent Calendar 2024

Average rating5out of 5 stars

249,95 kr.

Yellow Delivery Truck

Average rating4.8out of 5 stars

899,95 kr.

Car Transporter Truck with Sports Cars

Average rating4.6out of 5 stars

899,95 kr.

Yellow Mobile Construction Crane

Average rating4.9out of 5 stars

949,95 kr.

Retiring soon

Freight Train

Average rating4.8out of 5 stars

1399,95 kr.

Yellow Construction Excavator

Average rating4.9out of 5 stars

499,95 kr.

Express Passenger Train

Average rating4out of 5 stars

1299,95 kr.

Downtown Streetcar and Station

Average rating4.9out of 5 stars

799,95 kr.

Red Double-Decker Sightseeing Bus

Average rating4.8out of 5 stars

269,95 kr.

Passenger Airplane

Average rating4.5out of 5 stars

949,95 kr.

Seaside Harbor with Cargo Ship

Average rating4.9out of 5 stars

949,95 kr.

Retiring soon

Jungle Explorer ATV Red Panda Mission

Average rating4.4out of 5 stars

89,95 kr.

Retiring soon

Penguin Slushy Van

Average rating4.9out of 5 stars

179,95 kr.

Construction Steamroller

Average rating4.9out of 5 stars

89,95 kr.

Jungle Explorer Off-Road Truck

Average rating4.9out of 5 stars

269,95 kr.

Retiring soon

Jungle Explorer Water Plane

Average rating4.9out of 5 stars

199,95 kr.

Robot World Roller-Coaster Park

Average rating4.9out of 5 stars

899,95 kr.

Jungle Explorer Helicopter at Base Camp

Average rating4.9out of 5 stars

899,95 kr.

Police Car

Average rating4.7out of 5 stars

89,95 kr.

Blue Monster Truck

Average rating5out of 5 stars

129,95 kr.

Gifts for Girls

Searching for exciting gift ideas for girls aged 18 months to 9 years old and up? Find the best LEGO® sets for girls right here…

Learn more

Top birthday gifts for kids aged 6+

Retiring soon

Disney Princess Creative Castles

Average rating5out of 5 stars

299,95 kr.

Retiring soon

Dog Rescue Centre

Average rating4.7out of 5 stars

499,95 kr.

Sunflowers

Average rating4.5out of 5 stars

129,95 kr.

Retiring soon

Disney Celebration Train

Average rating4.9out of 5 stars

349,95 kr.

Roses

Average rating4.7out of 5 stars

129,95 kr.

Exclusives

Stitch

Average rating4.9out of 5 stars

99,95 kr.

The Frog House

Average rating4.9out of 5 stars

499,95 kr.

LEGO® Harry Potter™ Toys for Girls

We’ve been delighting young witches and wizards for over 20 years with our magical LEGO® Harry Potter™ sets.

Learn more

Gifts for girls aged 8+

Flying Ford Anglia™

Average rating4.7out of 5 stars

129,95 kr.

Hogwarts™ Castle Owlery

Average rating4.9out of 5 stars

399,95 kr.

Star Wars™ Gifts for Girls

Unlock the power of girls’ creative force as they role-play their own heroic adventures with LEGO® Star Wars™ sets.

Learn more

Gifts for girls aged 9+

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New

Jabba's Sail Barge™

3899,95 kr.

New

LEGO® Star Wars™ Advent Calendar 2024

Average rating4.3out of 5 stars

319,95 kr.

Imperial Star Destroyer™

Average rating4.7out of 5 stars

1329,95 kr.

New

Imperial Dropship vs. Rebel Scout Speeder

349,95 kr.

Exclusives

Venator-Class Republic Attack Cruiser™

Average rating4.5out of 5 stars

5099,95 kr.

R2-D2™

Average rating4.6out of 5 stars

899,95 kr.

The Dark Falcon

Average rating4.8out of 5 stars

1399,95 kr.

Exclusives

TIE Interceptor™

Average rating4.4out of 5 stars

1799,95 kr.

Retiring soon

AT-AT™

Average rating4.1out of 5 stars

6599,95 kr.

C-3PO™

Average rating4.7out of 5 stars

1249,95 kr.

Exclusives

The Phantom Menace™

Average rating4.6out of 5 stars

499,95 kr.

Exclusives

The Force of Creativity

Average rating3.5out of 5 stars

1299,95 kr.

Exclusives

Clone Commander Cody™

Average rating4.9out of 5 stars

99,95 kr.

Millennium Falcon™

Average rating4.7out of 5 stars

749,95 kr.

Clone Trooper™ & Battle Droid™ Battle Pack

Average rating4.7out of 5 stars

269,95 kr.

Jedi Bob's Starfighter

Average rating4.6out of 5 stars

349,95 kr.

Ahsoka Tano's Duel on Peridea

Average rating4.3out of 5 stars

499,95 kr.

Captain Rex™ Y-Wing™ Microfighter

Average rating4.5out of 5 stars

119,95 kr.

Hard to find

Millennium Falcon™

Average rating4.5out of 5 stars

6999,95 kr.

Invisible Hand™

Average rating4.6out of 5 stars

469,95 kr.

LEGO® | Disney Sets for Girls

From classic stories to modern classics, discover LEGO® sets that are sure to bring the magic of Disney into any playtime.

Learn more

Gifts for girls aged 4+

Retiring soon

Elsa's Frozen Treats

Average rating4.9out of 5 stars

139,95 kr.

Retiring soon

Ariel's Treasure Chest

Average rating4.3out of 5 stars

429,95 kr.

Retiring soon

Princess Enchanted Journey

Average rating4.7out of 5 stars

549,95 kr.

Exclusives

Snow White and the Seven Dwarfs' Cottage

Average rating4.8out of 5 stars

1699,95 kr.

Retiring soon

Disney Princess Creative Castles

Average rating5out of 5 stars

299,95 kr.

Disney Castle

Average rating4.8out of 5 stars

3149,95 kr.

Animal Toys for Girls

From stripy tigers and mysterious sea creatures to ancient dinosaurs and magical dragons, there’s something here for every animal-loving kid.

Learn more

Retiring soon

Exotic Pink Parrot

Average rating4.9out of 5 stars

219,95 kr.

Sea Animals

Average rating4.9out of 5 stars

269,95 kr.

Retiring soon

Dog Rescue Centre

Average rating4.7out of 5 stars

499,95 kr.

Adorable Dogs

Average rating4.9out of 5 stars

259,95 kr.

Space

Let’s go places

Toys for Girls

Cool toys for girls

Disney Castle

White Rabbit

Stitch

Andrea's Modern Mansion

Forest Animals: Red Fox

Mini Disney Ariel's Castle

Nook's Cranny & Rosie's House

Hot Dog Food Truck

Mercedes-AMG F1 W14 E Performance Pull-Back

Retro Camera

The Sandman's Tower

Space Research Rover

Talking Sorting Hat™

Burger Truck

R2-D2™

If they’re into it, there’s a LEGO® world of it

Creative toys for girls

Gifts for girls aged 6+

Creative Pets

Mirabel's Photo Frame and Jewelry Box

Forest Animals: Red Fox

Cozy House

LEGO® Friends Toys for Girls

Gifts for girls aged 6+

Mobile Tiny House

Autumn's House

Dog Rescue Centre

LEGO® City Toys for Girls

Gifts for 5-year-old girls

LEGO® City Advent Calendar 2024

Yellow Delivery Truck

Car Transporter Truck with Sports Cars

Yellow Mobile Construction Crane

Freight Train

Yellow Construction Excavator

Express Passenger Train

Downtown Streetcar and Station

Red Double-Decker Sightseeing Bus

Passenger Airplane

Seaside Harbor with Cargo Ship

Jungle Explorer ATV Red Panda Mission

Penguin Slushy Van

Construction Steamroller

Jungle Explorer Off-Road Truck

Jungle Explorer Water Plane

Robot World Roller-Coaster Park

Jungle Explorer Helicopter at Base Camp

Police Car

Blue Monster Truck

Gifts for Girls

Top birthday gifts for kids aged 6+

Disney Princess Creative Castles​

Dog Rescue Centre

Sunflowers

Disney Celebration Train​

Roses

Stitch

The Frog House

LEGO® Harry Potter™ Toys for Girls

Gifts for girls aged 8+

Flying Ford Anglia™

Hogwarts™ Castle Owlery

Star Wars™ Gifts for Girls

Gifts for girls aged 9+

Jabba's Sail Barge™

LEGO® Star Wars™ Advent Calendar 2024

Imperial Star Destroyer™

Imperial Dropship vs. Rebel Scout Speeder

Venator-Class Republic Attack Cruiser™

R2-D2™

The Dark Falcon

TIE Interceptor™

AT-AT™

C-3PO™

The Phantom Menace™

The Force of Creativity

Clone Commander Cody™

Millennium Falcon™

Disney Princess Creative Castles

Disney Celebration Train

Disney Princess Creative Castles