What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the buildup to the holiday season.

When does LEGO® Black Friday start?

Black Friday starts November 28, 2025. "Black Friday Weekend" runs until December 1, 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday Toy Deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

18+
421
4.8
Game Boy™
79.99 CAD
18+
2862
4.6
Captain Jack Sparrow's Pirate Ship
449.99 CAD
Exclusives
10+
723
5.0
Jeep® Wrangler Rubicon SUV
84.99 CAD
New
18+
811
4.8
WALL-E and EVE
89.99 CAD
18+
1892
4.7
Japanese Cherry Blossom Landscape
179.99 CAD
18+
3179
4.5
Claude Monet – Bridge over a Pond of Water Lilies
349.99 CAD
New
18+
3145
4.9
Dinosaur Fossils: Tyrannosaurus rex
329.99 CAD
Exclusives
18+
1571
4.8
Sorcerer's Stone – Collectors' Edition
219.99 CAD
9+
357
4.8
Time Machine from Back to the Future
34.99 CAD
10+
216
4.1
Audi Revolut F1® Team R26 Race Car
34.99 CAD
New
8+
312
5.0
Wild Animals: Colorful Hummingbird
39.99 CAD
18+
1972
4.6
Mario Kart™ – Mario & Standard Kart
219.99 CAD
Exclusives
10+
1376
4.5
The Going Merry Pirate Ship
169.99 CAD
18+
879
4.8
Flower Wall
129.99 CAD
New
12+
2842
4.8
FIFA World Cup™ Official Trophy
249.99 CAD
18+
587
4.8
Eevee
84.99 CAD
New
18+
1399
4.6
Winnie the Pooh
189.99 CAD
New
18+
435
5.0
Magnolia Branches
64.99 CAD
New
18+
2593
4.2
Stranger Things: The Creel House
399.99 CAD
Exclusives
18+
686
4.9
Sunflower Bouquet
79.99 CAD
New

10+
268
4.9
APXGP Team Race Car from F1® The Movie
34.99 CAD
9+
217
4.9
Happy Plants
24.99 CAD
9+
270
4.6
Lightning McQueen
34.99 CAD
7+
369
5.0
The Aristocats Adorable Marie
44.99 CAD
10+
454
4.3
Nike Dunk Trickshot
49.99 CAD
Exclusives
6+
276
4.8
The LEGO® Van
39.99 CAD
8+
345
4.9
Love Letters
24.99 CAD
9+
339
4.9
Ferrari SF90 XX Stradale Sports Car
34.99 CAD
6+
58
4.1
The Mandalorian & Grogu's Speeder Bike™
12.99 CAD
6+
116
3.4
Siege of Mandalore Battle Pack
29.99 CAD
10+
569
4.2
BB-8™ Astromech Droid
119.99 CAD
9+
284
4.5
Bugatti Vision GT Hyper Sports Car
34.99 CAD
5+
216
4.7
Fries Food Truck
24.99 CAD
9+
482
4.9
Flowering Cactus
44.99 CAD
7+
207
4.1
Cobb Vanth's Speeder
44.99 CAD
12+
1010
4.3
Wicket the Ewok™
149.99 CAD
10+
133
5.0
Lilo & Stitch: Angel
16.99 CAD
Exclusives
8+
312
5.0
Wild Animals: Colorful Hummingbird
39.99 CAD
9+
386
4.7
Fortune Master
39.99 CAD
9+
133
4.7
Daisies
19.99 CAD

6+
2.6
LEGO® Picture Frame
21.99 CAD
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4+
1
2.9
Green Baseplate
9.99 CAD
6+
3.9
LEGO® Gold Minifigure Key Chain
7.99 CAD
4+
3.0
LEGO® Storage Head – Mini (Girl)
13.99 CAD
6+
4.0
Darth Vader™ Key Chain
7.99 CAD
6+
4.3
Lightsaber Gel Pen – Black
5.99 CAD
6+
2.7
Silver Minifigure Key Chain
7.99 CAD
6+
3.5
Batman™ Key Chain
7.99 CAD
6+
5.0
Sonic the Hedgehog™ Key Chain
7.99 CAD
12+
3.2
Wooden Minifigure
109.99 CAD
6+
4.3
Miles Morales Key Chain
7.99 CAD
6+
5.0
LEGO® Hot Dog Guy Key Chain
7.99 CAD
6+
4.4
LEGO® Gold 2x4 Stud Key Chain
7.99 CAD
4+
1
2.5
Blue Baseplate
9.99 CAD
4+
1
3.4
Gray Baseplate
17.99 CAD
6+
2.8
LEGO® Shark Suit Guy Key Chain
7.99 CAD
6+
4.0
Dumbo Key Chain
7.99 CAD
6+
3.7
R2-D2™ Key Chain
7.99 CAD
6+
4.4
Stormtrooper™ Key Chain
7.99 CAD
6+
4.5
Lloyd's Sword with Sheath
24.99 CAD

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Why shop with us?

From the widest assortment and sets you can't find anywhere else to seasonal items for holidays and special occasions, there's always something new to discover with every visit.

Shop now