What is Black Friday?

Black Friday traditionally marks the start of the Christmas shopping season. Eagle-eyed shoppers like to find that perfect gift at a discounted price, but Black Friday isn't all about sales. It also provides a great opportunity to find the right gift or toy before they run out of stock in the build-up to the festive season.

When does LEGO® Black Friday start?

Black Friday starts on 28th November 2025. “Black Friday Weekend” runs until 1st December 2025 and culminates with Cyber Monday.

What does Black Friday mean for LEGO® fans?

LEGO® Black Friday isn't all about sales. Black Friday is the perfect time to purchase that LEGO® gift ahead of the big Christmas rush.

How can I get a great deal on LEGO® sets this Black Friday?

Check back on Home | Official LEGO® Shop to discover our Black Friday deals with discounts on many popular LEGO® sets and a variety of gifts with purchases!

Do LEGO® Insiders members get special sales?

LEGO® Insiders members get access to great sales and discounts throughout the year. In addition to this, you'll also be entitled to deals throughout LEGO® Insiders Weekend which takes place the weekend before Black Friday.

How can I get ready for LEGO® Black Friday?

Get ready for LEGO® Black Friday by marking the date in your calendar and bookmark this page to get here quickly on the day. Don't forget to sign-up for Home | Official LEGO® Shop emails (sign-up at the bottom of this page) and watch the website to see offers and make your wishlist .

FAQ

LEGO® Black Friday toy deals 2025

Black Friday 2025 is over

We'll see you next year with more special offers, rewards and gift with purchases!

Shop now

10+
298
4.8
FIFA World Cup 2026™ Official Emblem
€24,99
New
10+
528
4.7
Toy Story
€39,99
New
9+
714
4.8
Alien with Pizza Planet Rocket Ride
€59,99
New
18+
2862
4.6
Captain Jack Sparrow's Pirate Ship
€349,99
Exclusives
18+
3145
4.9
Dinosaur Fossils: Tyrannosaurus rex
€249,99
Exclusives
18+
806
5.0
Woodland Mushrooms
€79,99
New
10+
1028
4.8
Up-Scaled Darth Vader™ Minifigure
€99,99
New
18+
964
4.2
Peanuts: Snoopy's Doghouse
€79,99
New
18+
1015
4.5
Road Bike
€119,99
New
18+
1403
4.8
Shrek, Donkey & Puss in Boots
€119,99
New
10+
1182
4.3
Book Nook: Dumbledore's Office
€119,99
New
18+
4801
4.8
Gringotts™ Wizarding Bank – Collectors' Edition
€429,99
Exclusives
18+
1503
4.4
Jaws
€149,99
Exclusives
10+
601
4.9
Alice in Wonderland
€39,99
New
18+
2953
4.7
Arkham Asylum™
€299,99
Exclusives
10+
259
5.0
Shrek, Donkey & Gingy Figures
€24,99
New
12+
2842
4.6
FIFA World Cup™ Official Trophy
€179,99
18+
775
4.6
Imperial Remnant AT-RT Driver™ Helmet
€69,99
New
18+
5201
4.7
Avengers Tower
€499,99
Exclusives
18+
3899
4.7
Main Street, U.S.A.
€349,99
New

10+
528
4.7
Toy Story
€39,99
New
12+
480
3.3
SEGA® Genesis™ Console
€39,99
New
10+
292
4.9
The Fast and The Furious Toyota Supra MK4
€27,99
New
10+
1028
4.8
Up-Scaled Darth Vader™ Minifigure
€99,99
New
8+
286
5.0
Floral Decor Perfume Bottle
€29,99
New
12+
1963
5.0
Rave Cave
€199,99
New
9+
171
4.9
Cosmos Flowers
€14,99
New
9+
329
4.9
Ferrari 499P
€27,99
New
9+
345
4.7
Ken Block's '65 Ford Mustang Hoonicorn V1
€27,99
New
9+
253
4.9
Rocking Plants
€19,99
New
10+
298
4.8
FIFA World Cup 2026™ Official Emblem
€24,99
New
9+
713
Stitch & Scrump
€69,99
New
10+
500
4.9
Lionel Messi – Football Highlights
€29,99
New
9+
407
5.0
Kakamora
€39,99
New
10+
601
4.9
Alice in Wonderland
€39,99
New
10+
303
5.0
Sulley, Mike and Boo Figures
€24,99
Exclusives
9+
736
5.0
Prosperity Carp Leaping
€49,99
New
10+
490
5.0
Cristiano Ronaldo – Football Highlights
€29,99
New
14+
827
4.7
Fast and Furious Mitsubishi Eclipse Car
€64,99
New
9+
220
4.2
Batman v Superman™ Batmobile™
€29,99

6+
2.0
Spider-Man Key Chain
€5,99
4+
1
5.0
White Baseplate
€8,99
6+
Dug the Dog Key Chain
€5,99
New
6+
3.9
LEGO® Gold Minifigure Key Chain
€5,99
6+
3.5
Batman™ Keyring
€5,99
6+
5.0
Gel Pens – 10 Pack
€29,99€17,99- 40%
Price valid from 24 June and while supply lasts
Clearance
6+
4.0
Grogu™ Keyring
€5,99
6+
5.0
Shadow the Hedgehog Key Chain
€5,99
6+
3.7
R2-D2™ Key Chain
€5,99
6+
4.5
Eeyore Keyring
€5,99
6+
4.0
Darth Vader™ Keyring
€5,99
5+
Shelf Blue
€34,99
6+
5.0
Ghost-Spider Key Chain
€5,99
6+
4.3
Miles Morales Keyring
€5,99
6+
5.0
The Mandalorian™ Key Chain
€5,99
New
18+
4.0
The Force of Creativity – Standard Edition
€69,99€41,99- 40%
Price valid from 24 June and while supply lasts
Clearance
6+
4.4
Stormtrooper™ Keyring
€5,99
6+
4.0
Jedi Vader Key Light
€15,99
New
4+
4.0
Storage Head – Large, Silly
€26,99
6+
5.0
LEGO® Hot Dog Guy Keyring
€5,99

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Become a member

Why shop with us?

From the widest assortment and sets you won’t find anywhere else to seasonal items for Christmas and special occasions, there’s always something new to discover with every visit.

Shop now