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Dansk version


LEGO Company History - 1940 to 1940

2000- >
1990-1999
1980-1989
1970-1979
1960-1969
1950-1959
1940-1949
1932-1939


1949
The company produces around 200 different plastic and wooden toys, including Automatic Binding Bricks, a forerunner of the LEGO bricks we know today. They are sold in Denmark exclusively.
The first packaging with four colours is introduced.

Selected Product News 1949
The LEGO Automatic Binding Brick with four and eight studs
A plastic fish
A plastic sailor

1948
LEGO has 50 employees.

Selected Product News 1948
A game of Tiddlywinks

1947
The LEGO Group is the first in Denmark to buy a plastic injection-moulding machine for toy production. The machine costs 30.000 Danish Crowns. By comparison, the revenue of the firm this year is 450.000 Danish Crowns.

Selected Product News 1947
Plastic ball for infants
The educational traffic board game "Monypoli"

Selected Product News 1946
Wooden bricks with decorations (letters and figures)

1943
The firm has approx. 40 employees.

1942
The LEGO factory burns to the ground, however, the production of wooden toys is quickly resumed.

1940
Denmark occupied by the Germans. Godfred Kirk Christiansen does not travel to Germany to study as planned. Instead, he becomes manager at LEGO.



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