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Play Builds You
PLAY BUILDS CREATIVITY
Kembangkan imajinasi anak lewat bermain
PLAY BUILDS PROBLEM SOLVING
Latih kemampuan berpikir kritis anak lewat bermain
PLAY BUILDS RESILIENCE
Bangun kegigihan anak lewat bermain
Lihat Bagaimana Bermain Bisa Membuat Si Kecil Semakin Hebat!
PLAY BUILDS CREATIVITY
Kembangkan imajinasi anak lewat bermain
PLAY BUILDS PROBLEM SOLVING
Latih kemampuan berpikir kritis anak lewat bermain
PLAY BUILDS RESILIENCE
Bangun kegigihan anak lewat bermain
Quality Play Starts with Safe Play
At The LEGO Group, we believe that when kids play with LEGO bricks, they’re not just building toys — they’re building themselves. That’s why we work hard to make sure children can play safely and enjoy our products.
We assess…
We screen scientific research and legislation for updates, and approve only the safest raw materials for our new elements.
We test…
We test new LEGO elements and products by sending them through various chemical, physical, electrical, hygiene and flammability safety assessments and tests.
We make…
And while we’re producing new LEGO bricks and elements, we’re constantly testing for quality and safety, including third-party approval, when required.
We assess…
We screen scientific research and legislation for updates, and approve only the safest raw materials for our new elements.
We test…
We test new LEGO elements and products by sending them through various chemical, physical, electrical, hygiene and flammability safety assessments and tests.
We make…
And while we’re producing new LEGO bricks and elements, we’re constantly testing for quality and safety, including third-party approval, when required.
