How we protect your personal information

We’re committed to treating your personal information with care, trust and respect. We’ve created our privacy policy to provide transparency into our practices and principles in a way that you can easily navigate, read and understand.

For that reason, the LEGO Group has applied for a Binding Corporate Rules approval from the European data authorities across the European Union and is using this as a global standard. The Binding Corporate Rules encompasses high standards on collection, use and disclosure of your information. You can read more on our binding corporate rules page.

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