Five of the most recognised figures in showbiz history have burst on to the stage in LEGO® brick form for the first time ever, as the LEGO Group unveils the LEGO BrickHeadz™ Spice Girls Tribute set. This is a world first as actual people have never been immortalized in the LEGO BrickHeadz style before now.
In celebration of new LEGO set, world-renowned photographer Rankin has brought the brick band to life, recreating images originally shot in Rankin’s studio that made the girls so recognisable around the world, this time featuring the LEGO BrickHeadz quintet.
In 1996, Emma, Geri, Mel B, Melanie C and Victoria exploded onto the British music scene before taking over the world with hits such as Wannabe, Two Become One, Viva Forever and Spice up Your Life. Now the band can be built in LEGO bricks, giving fans the chance to add a little People Power to their homes.
The new LEGO Brickheadz set comes with mini versions of each Spice Girl, equipped with microphones and stands. For the first time, fans can experience that satisfying ‘click’ when two bricks become one. Every detail that gave the girls their iconic style has been faithfully captured in brick, from hairstyles to clothing. Fans will find new leopard print LEGO bricks for Mel B’s eye-catching look, along with Melanie C’s tracksuit and Emma’s famous baby pink dress. Whilst Victoria can be found in her trademark black dress.
Of course, the set would not be complete without Geri’s Union Jack dress. LEGO designers have carefully recreated the famous dress, which became a lasting symbol of Cool Britannia and made headlines across the world following the performance of ‘Who Do You Think You Are’ at the Brit Awards 25 Years ago.
Talking about how he brought the band to LEGO life, LEGO designer Daniel Squirrell commented: “There are few bands that defined pop culture in the same way the Spice Girls did back in the 1990s, and it’s been such fun bringing the band to life in our BrickHeadz style.”
“This is the first time we have created a music band in BrickHeadz form and what we really, really wanted was to capture the essence and nostalgia of the Spice Girls, through their iconic looks. I am delighted with the set and I hope the fans are too.”
The LEGO BrickHeadz Spice Girls set is available from £49.99 from LEGO stores and on Lego.com/Spice-Girls from 1st March 2022. Spice Girls fans can also get their hands on a signed set by entering a sweepstake on LEGO VIP from 1st March. For more details visit www.lego.com/VIP.
Notes to Editors
FURTHER PRODUCT INFO: LEGO® BRICKHEADZ™ SPICE GIRLS TRIBUTE SET (SKU: 40548)
Age – 16+
Each model measures:
Height: 3inches / 8cm
Width: 1 inch / 5cm
Depth: 1inch / 5cm
Price: £49.99 / €49.99 / $49.99
About the LEGO Group
The LEGO Group’s mission is to inspire and develop the builders of tomorrow through the power of play. The LEGO System in Play, with its foundation in LEGO bricks, allows children and fans to build and rebuild anything they can imagine.
The LEGO Group was founded in Billund, Denmark in 1932 by Ole Kirk Kristiansen, its name derived from the two Danish words LEg GOdt, which mean “Play Well”. Today, the LEGO Group remains a family-owned company headquartered in Billund. However, its products are now sold in more than 130 countries worldwide.
For more news from the LEGO Group, information about our financial performance and responsibility engagement, please visit www.LEGO.com/aboutus.