Tune up and turn your amp up to 11 as the LEGO Group reveals the new LEGO® Ideas Fender® Stratocaster® set

Lifestyle image of the LEGO Ideas Fender® Stratocaster™ set in black and red

Billund (Denmark), 7th September 2021: The LEGO Group announces the new LEGO® Ideas Fender® Stratocaster® set – created by LEGO Ideas fan designer Tomáš Letenay.

The iconic Fender® Stratocaster® guitar, famously played by music legends and emerging artists alike and the industry standard guitar sound for music across genres, has now been meticulously reimagined in LEGO bricks.

Whether you are an old school rock and roll fan, an indie rock, R&B or heavy metal lover or just passionate about music, the LEGO model of the 1970s Fender Stratocaster is sure to be a crowd pleaser and includes the option to either build a red or black version of the iconic guitar.

Lifestyle image of man building the LEGO® Ideas Fender® Stratocaster™ set

The guitar features six strings, poseable tuning pegs and a tremolo arm for all the distortion you can handle. Plus, there is also a folding display stand, and an accompanying foot pedal and amp. The amplifier’s back and top covers can also be removed to show its inner speaker code, wiring and intricate details such as the tubes, speaker and motherboard.

Tomáš Letenay, a fan designer from Slovakia, originally entered the design into the LEGO Ideas Music to Our Ears competition, but the reviews board at the LEGO Group loved the creation so much they commissioned it. Speaking about the design, Tomáš commented, “I used to play electric guitar when I was a teenager and I always dreamed of owning a Fender Stratocaster - but I could never afford it. The competition on LEGO Ideas gave me the chance to create it in LEGO bricks. The Stratocaster was my gateway into music and I love seeing my LEGO design with the stand. I am hoping that other guitar fans get as much joy out of building it as I have.”

Discussing why the LEGO Ideas team chose Tomáš’ design, Federico Begher, VP of Global Marketing at the LEGO Group said, “The Fender Stratocaster guitar is iconic and has been at the heart of so many incredible songs over the years. We know many of our fans are passionate about music and we hope they enjoy the attention to detail in the not only guitar but also the accessories, such as the strap and the amp.”

Lifestyle image of the LEGO® Ideas Fender® Stratocaster® set

One of the most influential electric guitars in all of music history, the Fender Stratocaster is a sleek, optimally functional instrument that was developed with the direct feedback of many artists. Built to accommodate the needs of all players from beginners to hobbyists to the greatest guitar legends of all time, the Stratocaster is nothing short of iconic. Since its inception in 1954, the Stratocaster has cemented its position at the top of the guitar chain with its contoured body being synonymous with electric guitars themselves.

“The Fender Stratocaster was designed to help artists unlock their creativity, and decades later, the model continues to pioneer the future of guitar playing with its distinct sound and undeniable impact on popular music,” said Richard Bussey, VP, Accessories, Lifestyle and Licensing. “As the Stratocaster has developed a cult following through the years, so has the LEGO Group. Bringing these two brands together marks an iconic musical moment for a passionate group of guitar and LEGO brick lovers.”

The LEGO Ideas Fender Stratocaster set will be available from the 1st October 2021 from LEGO Stores and www.LEGO.com/Fender recommended retail price of $99 / £99 / €99.

Product image of the LEGO® Ideas Fender® Stratocaster® set

Notes to Editors

For more information, contact media@lego.com

Further product details

FURTHER PRODUCT INFO: LEGO® PRODUCT (21329)

  • Age: 18+
  • Model (Stratocaster) measures: Height: 36cm / Width: 11cm / Depth/thickness: 4.069 cm with the whammy bar (3.236 cm without it)
  • 1,074 pieces
  • Featuring incredible details such as six strings, poseable tuning pegs, a tremolo arm, accompany amp and foot pedal, and a folding stand to display it on
  • Price: $99 / £99 / €99

About the LEGO Group

The LEGO Group’s mission is to inspire and develop the builders of tomorrow through the power of play. The LEGO System in Play, with its foundation in LEGO bricks, allows children and fans to build and rebuild anything they can imagine.      

The LEGO Group was founded in Billund, Denmark in 1932 by Ole Kirk Kristiansen, its name derived from the two Danish words LEg GOdt, which mean “Play Well”. Today, the LEGO Group remains a family-owned company headquartered in Billund. However, its products are now sold in more than 130 countries worldwide.   

For more news from the LEGO Group, information about our financial performance and responsibility engagement, please visit www.LEGO.com/aboutus. 

About the LEGO Ideas platform

LEGO® Ideas offers fans the opportunity to submit their own brick creations with the chance to have their concept brought to life with the help of LEGO master designers and a share of the profits.

About Fender Musical Instruments Corporation

Since 1946, Fender has revolutionised music and culture as one of the world’s leading musical instrument manufacturers, marketers and distributors. Fender Musical Instruments Corporation (FMIC) whose portfolio of owned and licensed brands includes Fender®, Squier®, Gretsch® guitars, Jackson®, EVH®, Charvel® and Bigsby® follows a player-centric approach to crafting the highest quality instruments and digital experiences across genres. Since 2015, Fender’s digital arm has introduced a new eco-system of products and interactive experiences to accompany players at every stage of their musical journey. This includes innovative apps and learning platforms designed to complement Fender guitars, amplifiers, effects pedals, accessories and pro audio gear, and inspire players through an immersive musical experience. FMIC is dedicated to unlocking the power of musical expression for all players, from beginners to history making legends. In 2021, Fender celebrates 75 years of giving artists “wings to fly,” carrying on the vision of its founder, Leo Fender, and connecting players through a shared love of music.
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