Community Engager

Job Description

Are you interested in supporting the LEGO® Consumer & Shopper Engagement department (CSE) in delivering impactful engagement to our consumers?

Bring your passion for the LEGO brand to this role and share this enthusiasm with our consumers and fans!

About this role

Based in Boston, this role will follow our best of both hybrid working model (three days in the office), with weekend shifts on a rotating basis

Our recruitment process will start with an online interview in HireVue.

No relocation assistance is offered for this position.

Core Responsibilities

• Engage with LEGO fans across social media, owned communities, and emerging platforms—bringing the brand to life in real time, working closely with your team as well as various internal and external collaborators within Consumer & Shopper Engagement

• Craft thoughtful, human, and brand-aligned responses that spark joy, inspire creativity, and build lasting relationships

• Adapt tone of voice seamlessly across audiences—from kids and families to adult fans and creators, tailoring your engagement to the channels and audiences you are interacting with

• Actively participate in conversations, finding opportunities to elevate engagement and deepen community connection

• Help shape the future of LEGO community engagement by contributing ideas, testing new approaches, and embracing emerging trends

• Maintain safe and inclusive digital spaces by identifying, moderating, and escalating inappropriate content

• Partner cross-functionally with Social, Marketing, and Customer Engagement teams to deliver consistent and impactful experiences

• Capture and share community insights to inform content strategy, product storytelling, and engagement innovation

Play your part in our team succeeding

LEGO Consumer & Shopper Engagement is at the forefront of delivering exceptional consumer support globally. Delivering engaging experiences for our LEGO Communities requires a growing focus on social media interaction, engagement with kids on our owned platforms and gaming communities, providing proactive shopper assistance, and fostering two-way engagement at various touchpoints.

Reporting to the Senior Manager of Community Management & Moderation, you’ll play a pivotal role within a best-in-class and innovative digital engagement centre for communities, driving measurable value for the LEGO Group across consumer touchpoints and constantly identifying new opportunities for driving value through engagement.

Do you have what it takes?

• Hands on experience with social media or other online community engagement

• Exceptional communication skills, with the ability to write clearly, creatively, and authentically

• Strong understanding of digital culture and confidence operating in fast-paced, real-time environments Excellent communication skills. (We are FRKE! Fun, Reliable, Knowledgeable and Engaging)

• Passion for the LEGO brand and a deep appreciation for creativity, play, and community Confident in working with consumers where change and uncertainty can occur

• Collaborative mentality with experience working across teams and functions

• Ability to tailor tone of voice dependent on audience

• Ability to assess risks of public engagement opportunities

Nice to have

• Experience engaging with kids, families, or youth-focused communities

• Familiarity with gaming, creator ecosystems, or fandom-driven platforms

• Experience with moderation tools, social listening platforms, or community analytics

• Additional language skills (especially Spanish or Brazilian Portuguese)

• Strong understanding of brand voice and storytelling within digital communities

• Proactive, curious mentality with a desire to test, learn, and innovate

Compensation

The salary for this position has a range of $61,009 - $91,513 based on anticipated responsibilities, market benchmarks, and organizational constraints. The LEGO Group carefully considers a wide range of compensation factors, including but not limited to prior experience, skills, expertise, location, internal equity, and other considerations permitted by law. The comprehensive remuneration details, inclusive of benefits, will be communicated upon finalisation of the employment offer.

Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What are you waiting for? Apply now!

Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.

What’s in it for you?

Here are some of what to expect:

Family Care Leave – We offer enhanced paid leave options for those important times.

Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

Wellbeing – We want you to be your best self, so you’ll have access to the Headspace App and lots of wellbeing initiatives and programs run by local teams where you are based

Colleague Discount – We know you'll love to build so from day 1 you will qualify for our generous colleague discount.

Bonus – We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme

Your workplace – You'll find this at the top of this advert and when you join the team, we'll confirm this with you.

We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.
 
The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age, religion and Veteran status) to apply for roles in our team.

We support our employees in being there for the moments that matter in life and celebrate families of all kinds, the loved ones that make us who we are. Being part of the LEGO Group also means taking part in our annual Play Day, playing a part in building a sustainable future and continuing our mission to “inspire and develop the builders of tomorrow.”
                                                                                                                                             
The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.

Thank you for sharing our global commitment to Children’s Rights.

We conduct drug screening as a part of our drug free workplace policy and in support of our commitment to the health and safety of our employees.

Online Application Accessibility Statement; which is intended for people with disabilities - LEGO systems endeavors to make www.LEGO.com/jobs accessible to any and all users. If you would like to contact us regarding the accessibility of our web site or need assistance completing the application process, please contact the HR Service Desk at 1.860-763-7777, option #3. Please note, these communication channels should be used for those having difficulty accessing our on-line channels, not to inquire about job opportunities.

Just imagine building your dream career.

Then make it real.

Join the LEGO® team today.