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90th Anniversary of the LEGO Group

Make the world a playground

Play. It’s the magic behind literally each of the 90 years of LEGO building. So for our 90th anniversary, we’re giving a little back to help everyone be their most playful selves.

And it starts right here…

90-Second Challenge with… Thierry Henry!

Thierry Henry builds the ultimate LEGO® brick trophy!

Looking for your next build idea?

Look no further than our special 90th Anniversary Play Cards!
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What LEGO® brick are you?Long or short? Plain or patterned? Colorful or even more colorful? Take our quiz to find out!

Get into playtime

Alternative Building Instructions

Make something new out of old sets

Rebuild the World

It’s the motto that drives us and makes our world go round

Play on

The Value of Play

Simply put, it’s how children grow.

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Never stop Playing

Because why should we grow out of fun?!

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