About Us
Our mission: To inspire and develop the builders of tomorrow

We partner for positive impact


We believe we can achieve great things by engaging with our stakeholders. To help drive our aspiration to make significant societal and environmental improvements, we engage with a broad range of important stakeholders that share our ambitions.

  • We support children’s rights with UNICEF.
  • We embed and pioneer the Ten Principles as an active member of the United Nations Global Compact.
  • We improve energy efficiency as a part of our partnership with the World Wildlife Fund.

Supporting children’s rights with UNICEF

Together with UNICEF, we want to strengthen child protection governance in the LEGO Group. We are the first in our industry to establish a global partnership with UNICEF, which is a clear statement of our commitment to promote and implement the Children’s Rights and Business Principles in our business and to drive awareness of how corporations can generate positive change for children.

Pioneering positive change with the UN Global Compact
In 2003 we signed the UN Global Compact. As an active member of the United Nations Global Compact, we choose to embed the Ten Principles of the UN Global Compact in our daily operations. The Ten Principles cover areas that are important to us such as international labour rights, environmental responsibility, and ethics and transparency in business conduct.

Reducing climate change with WWF
In 2013, we became a World Wildlife Fund (WWF) Climate Savers Partner. Together with WWF, we have set ambitious targets to reduce our CO2 emissions with a view to making the planet a better place for future generations.
Read more about our partnership with WWF.