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Dansk version
October 13 2006
Image of false LEGO box circulated via e mail
An image of a false LEGO box is currently being circulated across the world via e mail. The picture of the box is computer manipulated and in the picture LEGO elements are used to depict the Prophet Mohammed in a situation of a sexual nature – with a severely offensive text.
The LEGO Group wants to stress that there is no such LEGO product, and that the company totally condemns the picture and the manner in which someone has made use of the LEGO products and brand.
The LEGO Group does not know the original source of the image which back in spring appeared on some European websites. Possibilities of stopping this use of LEGO products and brands are being investigated, and the LEGO Group is collaborating with the Danish police in the matter.
The LEGO Group has released a statement which can be downloaded from this site.
For further information, please contact:
Charlotte Simonsen, Head of Corporate Communications
LEGO Group.
Phone: +45 79 50 65 79
c.simonsen@europe.lego.com
Download statement from the LEGO Group.
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The LEGO Group is a privately held, family-owned company, based in Billund, Denmark. It was founded in 1932 and today the group is one of the world's leading manufacturers of play materials for children, employing approximately 7,500 people globally. The LEGO Group is committed to the development of children's creative and imaginative abilities. LEGO products can be purchased in more than 130 countries.
LEGO and the LEGO logo are trademarks of The LEGO Group. ©2010 The LEGO Group.
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